Digital Marketing Strategist
4 weeks ago
**Job Title:** Digital Marketing Strategist
We are 1st-jobs, a rapidly growing company seeking a talented and experienced Digital Marketing Strategist.
**Salary:** AED 6000 (Negotiable based on experience and skills)
Job Overview:
In this role, you will be responsible for developing and implementing our digital marketing strategy. This includes designing our web presence, optimizing our online platforms for marketing and sales, and analyzing the performance of our digital marketing efforts to maximize ROI.
Key Responsibilities:
- Develop and manage digital marketing campaigns across various platforms (SEO, SEM, Email Marketing, Social Media etc.)
- Oversee and optimize our company's web presence, including website design and functionality, to enhance UX.
- Track and analyze website traffic flow, and provide regular internal reports to optimize conversion.
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time, and improving conversion.
- Continually work on the Search Engine Optimization of the website(s).
- Create and manage link building strategies, content marketing strategies, and social media presences.
- Write and optimize content for the website and social networking accounts such as LinkedIn, Facebook, Twitter, etc.
Requirements:
- Bachelor's degree in Marketing or related field.
- 2-5 years of experience in digital marketing.
- Proficiency in website design and a strong understanding of website UX.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Solid understanding of SEO, keyword research, and Google Analytics.
- Knowledge of HTML, CSS, and JavaScript is a plus.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
About Us:
We value diversity at our company and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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