Digital Marketing Director
3 days ago
Job Title: Digital Marketing Director
Job Summary:
We are seeking a highly skilled Digital Marketing Director to lead our CRM and data strategy efforts at Atlantis Resorts Dubai. As a key member of our marketing team, you will be responsible for developing and executing data-driven marketing campaigns that drive customer engagement and loyalty.
Key Responsibilities:
- Develop and implement CRM and data strategies to drive customer engagement and loyalty
- Manage key CRM performance channels, including email, SMS, push, and WhatsApp
- Lead the customer data program and ensure brand standards are met through consistency in EDMs
- Provide CRM reporting and insights to inform marketing decisions
- Manage customer lifecycle through database segmentation and engagement
- Develop and maintain a comprehensive single view of our customers
Requirements:
- 10+ years' experience in a similar Digital leadership role
- Experience in an enterprise-level CMS and CRM solution
- Deep knowledge of performance marketing
- Experience in a CDP, DAM, enterprise loyalty solution, or GA360
- Fluency in English and excellent oral and written communication skills
About Us:
Atlantis Resorts Dubai is a world-class resort that offers an unforgettable experience to our guests. We are a team of passionate and creative individuals who are dedicated to making our guests happy beyond anything they have ever imagined. If you are a motivated and experienced Digital Marketing Director who is passionate about delivering amazing experiences and everlasting memories, we would love to hear from you.
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