Artistic Visionary and AI Strategist

4 weeks ago


Abu Dhabi, Abu Dhabi, United Arab Emirates Precision Hire Solution Full time
Position Overview

Precision Hire Solution is on the lookout for a Creative Director & AI Lead to spearhead the development and management of the organization's comprehensive visual assets and branding strategy. Reporting directly to the Senior Vice President of Marketing, this pivotal role focuses on enhancing the visual narrative for the company across various product lines and brand initiatives while promoting greater brand awareness.

This position requires a hands-on approach, involving both content production and the mentorship of an internal team, along with collaboration with agency partners to maintain the highest quality standards for brand and product go-to-market campaigns. The ideal candidate will balance analytical and creative thinking, possessing the ability to brainstorm innovative strategies, champion ideas, and collaborate with multiple stakeholders to ensure seamless global and local launches.

Key Responsibilities
  • Lead the design and execution of campaigns and initiatives that deliver exceptional creative experiences, setting new benchmarks in industry marketing.
  • Evaluate and implement advanced AI tools to optimize content creation processes and automate workflows, thereby enhancing overall productivity.
  • Oversee a creative production team, including graphic designers, motion designers, video editors, and art directors, to elevate and scale creative output across various products.
  • Develop comprehensive creative strategies and presentations based on insights gathered from multiple stakeholders for diverse products and brands.
  • Design scalable assets in multiple formats to support various storytelling channels and personalized customer journeys.
  • Refine and manage creative templates and resources, ensuring they leverage AI for improved efficiency and dynamism, while providing use cases and demonstrations for partners.
  • Automate and standardize repetitive tasks within design software to foster creativity, utilizing AI wherever feasible.
  • Transform concepts into high-quality deliverables across campaigns, including print, digital, paid, organic social media, email, and out-of-home advertising.
  • Conduct A/B testing of formats and creatives across digital platforms and owned media.
  • Create and manage project timelines from conception through successful launch, effectively communicating milestones to key stakeholders.
  • Utilize reporting tools to assess asset performance and analyze metrics to identify trends and enhance creative output.
  • Continuously expand knowledge of product creative strategies and educate cross-functional partners and internal team members on the latest developments.
  • Act as a brand steward, consistently articulating and executing brand communication in alignment with the company's tone, values, and visual standards.
Qualifications
  • A minimum of 10-15 years of experience in production or creative roles, either in-house or at an agency.
  • A strong commitment to mentoring and developing talent, with the ability to inspire creativity and innovation within the team.
  • A genuine passion for technology trends and developments.
  • Multilingual abilities are advantageous, with preference given to candidates fluent in Arabic and English.
  • Ability to thrive in high-pressure environments.
  • Demonstrated experience with generative AI tools such as ChatGPT, Jasper, and MidJourney.
  • Previous experience or education in prompt engineering is a plus.
  • A portfolio showcasing relevant work is required for review.


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