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Digital Media Specialist
2 months ago
We are seeking a highly skilled Digital Media Specialist to join our team at ClickJobs. As a key member of our digital marketing team, you will be responsible for developing and executing digital media campaigns that drive business growth and revenue.
Key Responsibilities- Campaign Development: Create and improve direct response digital media campaigns across various channels, including social media, paid search, display, native, and video.
- Targeting and Optimization: Develop and test new targeting tactics, including re-marketing, lookalike modeling, and more.
- Data Analysis: Analyze data to identify micro and macro trends, then build digital media campaigns capitalizing on the findings.
- Campaign Performance: Communicate campaign performance and analysis to leadership and key partners.
- Creative Development: Partner with our in-house creative agency to develop digital advertisements.
- Strategy and Planning: Collaborate with our strategy and planning team to find solutions to meet client acquisition needs and increase scale to meet business demands.
- Industry Research: Research and continually learn about industry trends and identify new test opportunities.
- Compliance: Partner with our data privacy team to ensure that campaigns, targeting, and creative adhere to all privacy regulations and policies.
- Experience: 1+ years of digital marketing experience as a digital media buyer/planner, campaign analyst, or account manager.
- Platform Experience: Experience working in digital ad platforms such as Facebook Ads Manager, Google Ads, LinkedIn Campaign Manager, or other media platforms.
- Technical Skills: Working knowledge in Excel, including the ability to use formulas and pivot tables.
- Analytics: Experience using web analytics tools and optimizing campaigns based on performance (Google Analytics).
We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:
- Medical, Dental, and Vision: 100% paid medical, dental, and vision premiums for you and your qualifying dependents.
- 401(k) Match: A 50% 401(k) match, up to the IRS maximum.
- PTO and Holidays: 20 days of PTO*, plus 10 paid holidays (*17 days of PTO and 3 days of sick time for California employees).
- Family Support: Family Support programs including 8 weeks Paid Primary Caregiver leave, adoption assistance, and back-up child care.
- Fertility and Family-Forming Benefit: $10,000 fertility, hormonal health, and family-forming benefit.