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Category Strategist
2 months ago
Antal International Network is seeking a seasoned Category Manager to drive strategic growth and optimize category performance across various product categories and brands in the region.
Key Responsibilities:
- Develop and execute a comprehensive category business plan aligned with strategic objectives.
- Set and monitor category performance goals, ensuring alignment with overall business strategy.
- Negotiate annual commercial agreements and manage advertising space commercialization with brands.
- Take ownership of gross margins and optimize category mix to drive growth.
- Benchmark category performance against competitors and market trends.
- Implement tools to enhance category performance.
- Manage the annual promotional calendar for brand launches and promotions.
- Coordinate with internal and external stakeholders, including Marketing, Visual Merchandising, Suppliers, Category Managers, and Logistics.
- Negotiate stock returns for discontinued and slow-moving products.
- Analyze market trends, competitors, and customer behaviors to inform category strategy.
- Build and maintain a competitive assortment, considering market and competition trends.
- Focus on both core and new categories/brands to create a comprehensive assortment.
- Collaborate with supply chain, marketing, sales operations, and e-commerce teams to drive omnichannel retailing and ensure assortment alignment.
- Maximize additional income through initiatives such as space selling (animation).
- Ensure successful execution of new launches, categories, brands, and initiatives.
- Address and resolve commercial escalations internally and externally.
- Manage assortment and lifecycle based on defined KPIs.
- Oversee store profitability and make decisions on listing and de-listing products.
- Develop, source, and implement new assortment concepts, trends, and brands.
- Conduct competitive benchmarking and manage supplier relationships and negotiations.
- Lead purchasing meetings and handle first-order responsibilities.
- Share responsibility with the supply chain for managing OTB and inventory.
- Negotiate COOP and JBP agreements.
- Build and negotiate activation plans for the category.
- Collaborate cross-functionally with Marketing, E-Commerce, Finance, Logistics, and Retail Teams.
- Provide ongoing feedback and maintain open communication with the Retail Team.
Requirements:
- Minimum of 5 years in a commercial role within the retail sector or in a leadership role within category management.
- Proven expertise in P&L management, demonstrating the ability to drive financial performance and operational efficiency.
- Experience in offline beauty retail category management is essential; online experience is a plus.
- Passion for and adaptability to color cosmetics market trends and brands.
- Strong stakeholder management skills and a proven track record in business development.
This role offers an exciting opportunity for a skilled Category Manager to make a significant impact on the business by driving category performance and growth.