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Social Media Director
2 months ago
We are seeking a highly skilled Social Media Director to lead our social media team and develop innovative strategies to engage our audience. The ideal candidate will have a strong background in social media marketing, excellent leadership skills, and the ability to inspire and manage a team.
Key Responsibilities- Develop and implement social media strategies that align with business goals and objectives.
- Lead and manage the social media team, providing guidance, mentorship, and professional development.
- Collaborate with senior leadership to set social media goals and KPIs, and report on performance regularly.
- Manage social media budgets and resources to ensure efficient allocation.
- Stay up-to-date with emerging social media trends and technologies to keep the company at the forefront of digital innovation.
- Build and maintain relationships with clients, including influencers, media partners, and industry leaders.
- Oversee social media advertising campaigns to ensure effective targeting and optimization.
- Develop crisis management plans for social media and lead response efforts during issues or controversies.
- Work closely with the marketing, tech, and creative teams to ensure cohesive and integrated campaigns.
- Build a culture of creativity and innovation within the social media team.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 8+ years of experience in social media marketing, with at least 3 years in a leadership role.
- Strong understanding of research principles and ability to implement insights into content plans and strategies.
- Demonstrated success in developing and executing large-scale social media strategies.
- Excellent leadership, communication, and presentation skills.
- Strong problem-solving skills and ability to handle high-pressure situations.
- Deep understanding of social media platforms, trends, and best practices.
- Experience with social media content management, reporting, and listening tools.
- Experience with social media advertising and performance measurement tools.
- Arabic language proficiency.
- GCC/MENA experience.
- Experience in e-sports, retail, tech, travel, and government sectors.
- Demonstrable understanding of email marketing, lead generation, and SEO.
- CRM and content marketing experience.
- Capability to work with AI tools to improve work efficiency.
- Adobe Creative Suite and other creative tools experience.
- Annual return-flight expenses covered to home country (after 1 year of service).
- Company laptop.
- Private medical insurance.
- Residential and work visas.
- Bonus scheme.
- Hybrid working (3 days in the office, 2 days at home).
- Birthday off (paid leave).
- Volunteering and training days (paid leave).