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Manager Marketing

1 month ago

Abu Dhabi, United Arab Emirates Masdar Full time

The Zayed Sustainability Prize is looking for a Manager Marketing & Events.

As Manager ZSP, you will plan and execute marketing deliverables for the Zayed Sustainability Prize (ZSP) in line with Prize needs and the overall strategy of marketing and corporate communications to ensure that all deliverables are in line with the prize objectives and the brand

**Key Accountabilities**
- Support in developing and delivering the annual operational business plans and KPIs for the unit and contribute to performance monitoring and reporting for the unit so that overall objectives are met.
- Develop a marketing strategy for the Zayed Sustainability Prize and its initiatives, including Beyond2020.
- Build strategic relationships with partners such as agencies and vendors to ensure the Prize has access to leading industry players where needed.
- Manage the assignment of various creative and
production agencies for the purpose of developing and executing marketing campaigns and video content throughout the calendar year.
- Manage agencies as required across the full scope of both goods and services, including advertising, direct marketing, conferences and events.
- Identify opportunities of engagement proactively both externally and internally and monitoring of trends and competitors to ensure strong positioning of the Prize.
- Ensure creation of marketing deliverables, in collaboration with Brand Manager, to communicate and reinforce corporate objectives, thereby attracting stakeholders while developing positive and lasting stakeholder relations for ZSP.
- Develop campaigns and briefs for marketing
initiatives and coordinate with agencies as
required, owning the implementation from ideation
to execution.
- Manage all media buying activities and 3rd party
agencies, in collaboration with the Brand Manager,
to deliver the required results and ensure strong
ROI on media selection and placement.
- Develop and maintain a plan for all annual events
related to ZSP and ensure its rollout and
continuous monitoring, including post event
surveys to measure effectiveness and satisfaction.
- Contribute to recommending and monitoring the
unit budget year long so that the business is aware
of areas of unsatisfactory performance against the
budget and so that performance improvement
opportunities are capitalized upon.
- Management of stakeholders and third party
service providers

**Skills**:
**Preferred Qualifications**:

- MBA or relevant Master’s degree from a top-tier internationally recognized higher education institution.
- Bachelor’s degree in communications, mass media, marketing or related discipline.

**Preferred Experience**:

- 6-8 years of experience in senior roles in marketing and events for large events or an equivalent
experience.
- Experience in the UAE, gaining strong knowledge and understanding of local rules, regulations, systems
and processes.
- Prior experience with brand architecture, studies, audits, and revamp exercises.
- Prior experience with the management of a marketing and events team

**Job Details**:

- Job Location- Abu Dhabi, UAE- Job Role- Other- Career Level- Management

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