Manager-community Engagement

3 days ago


UAE, United Arab Emirates Damac Properties Full time

Assist in the execution of comprehensive marketing strategies for LOAMS to drive website, mobile app and social media traffic, generate quality content, using holistic direct and online marketing channels.
- To support contact points and community executives by developing adequate marketing and communications tools.
- Contribute information and ideas to the brand’s strategy and working closely with Managers/directors to implement an integrated marketing and communications strategy.
- Responsible for Social Media engagement and interaction with customers’ reviews and feedback on all handles, including aggregators’ platforms.
- Ensure effective marketing channels for all target audiences. Sourcing of relevant lists for research.
- Sourcing and participating into deals or channels with external organizations/platforms to ensure maximum exposure at lowest cost.
- Conceptualize and implement with Group Marketing support all marketing collaterals (flyer, brochures, POS-Materia, Community/Building Newsletters l etc.).
- Follow up on production and distribution on all marketing materials.
- Suggesting campaigns and responsible for their implementation, monitor and reports on their execution.
- Contribute to and implement Marketing & Events Calendar, coordinate implementation and execution of all planned marketing and events activities.
- Proactively build relationships inside & outside (influencers, media, co-branding, etc.) the organisation to enhance LOAMS visibility.
- Build media relations with the real estate and relevant press to facilitate and organize interviews, features and coverage.
- **Research & Reports**:

- Responsible for tracking, measuring, analysing and reporting the benefit for each marketing program or event, to utilize information to improve future programs for the business.
- Perform regular market research and competitive analysis, as well as presentation material for management and field evaluation.
- Reports on delivery against marketing plan and objectives.
- Ensuring LOAMS website is fully up to date with latest information, monitoring traffic.
- Content sourcing and media monitoring - in line with real estate topics.

**Minimum Qualification**
- Bachelor’s degree from a recognised University or Institution in Marketing or related discipline.
- Any additional certificate or diploma in marketing would be advantageous

**Minimum Experience**
- 5-7 years minimum of experience in marketing, advertising or related field in the real estate industry, hospitality, tourism, property management and community management company.



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