Digital Media Marketing Executive

3 months ago


Dubai, United Arab Emirates Nikola For Electromechanical Equipment Installaton And Mantenance CO. L.L.C Full time

**Position**: Digital Media Marketing Executive
**Location**: Nikola LLC, UAE

**Job Type**: Full-time, Remote

**Company Overview**:
Nikola LLC is a premier provider of cutting-edge IT services, delivering tailored solutions including System and Network Administration, CCTV and PABX setup, Web Design and Development, Domain and Web Hosting, IT infrastructure maintenance, Access Control, Endpoint Security, and Digital Media Marketing. We are looking for a creative and analytical **Digital Media Marketing Executive** to join our team and drive the digital marketing efforts that enhance our brand presence and service offerings.

**Roles and Responsibilities**:
**Digital Marketing Strategy & Planning**:

- **Digital Campaign Strategy**: Develop, execute, and manage comprehensive digital marketing campaigns that align with business goals, driving traffic, engagement, and conversions.
- **Social Media Management**: Oversee Nikola LLC’s social media presence across platforms such as LinkedIn, Twitter, Instagram, and Facebook by creating, scheduling, and optimizing content to engage followers and increase brand awareness.
- **SEO/SEM Strategy**: Implement SEO (Search Engine Optimization) and SEM (Search Engine Marketing) strategies to improve website rankings, visibility, and organic traffic.
- **Content Marketing**: Collaborate with the team to create high-quality content, including blog posts, articles, graphics, and videos, to showcase Nikola LLC’s services and expertise.
- **PPC Campaigns**: Plan and execute pay-per-click (PPC) advertising campaigns on platforms such as Google Ads, LinkedIn Ads, and other relevant networks.

**Analytics & Performance Tracking**:

- **Campaign Performance**: Analyze campaign performance metrics (CTR, engagement rate, conversion rate) using tools like Google Analytics, Facebook Insights, and others to ensure the effectiveness of digital strategies.
- **Data-Driven Optimization**: Use data to drive decision-making, refining digital marketing campaigns to maximize ROI and improve performance.
- **Reporting**: Generate regular performance reports for management, highlighting campaign results, insights, and future recommendations.

**Brand Building & Online Presence**:

- **Brand Awareness**: Strengthen Nikola LLC’s brand identity across digital platforms by ensuring consistency in messaging, tone, and visuals.
- **Online Reputation Management**: Monitor and respond to online reviews, social media comments, and feedback in a timely and professional manner.
- **Influencer & Partnership Outreach**: Develop partnerships with influencers, bloggers, and industry thought leaders to enhance Nikola LLC’s visibility and credibility.

**Website Management & Optimization**:

- **Website Content Management**: Work closely with the web development team to ensure the company website is up-to-date with the latest content, news, services, and promotions.
- **User Experience Optimization**: Collaborate with the UX/UI team to enhance website user experience, ensuring easy navigation and mobile responsiveness.
- **Landing Pages & Conversion Funnels**: Design and optimize landing pages to improve lead generation and client conversion rates.

**Market Research & Competitor Analysis**:

- **Industry Trends**: Stay informed of the latest trends, technologies, and best practices in digital marketing, as well as developments within the IT services sector.
- **Competitor Analysis**: Conduct regular analysis of competitors’ digital marketing strategies, identifying opportunities for Nikola LLC to differentiate and enhance its digital presence.

**Requirements**:

- Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
- Proven experience in digital marketing, preferably in the IT or technology services industry.
- Experience with content management systems (CMS) like WordPress.
- Strong copywriting and content creation skills.
- Excellent communication, analytical, and project management skills.
- Ability to work both independently and as part of a collaborative team.

**Benefits**:

- Competitive salary with performance-based bonuses.
- Opportunity to work with a forward-thinking IT services company.
- Professional development and learning opportunities in digital marketing.
- A dynamic and innovative work environment.

This role is ideal for a creative and driven individual passionate about leveraging digital platforms to grow Nikola LLC’s brand and reach a broader audience within the IT services landscape.

**Job Types**: Full-time, Permanent



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