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Role in Brand Social Media, General Marketing

2 months ago

UAE, United Arab Emirates Emaar Properties Full time

To lead the Social Media efforts for Address Hotels + Resorts and its brands, as part of the overall business, marketing and brand strategy. The overall responsibility includes the development and deployment of the Social Media strategy and its associated activations under the direction of the Director of Brand, Address Hotels + Resorts, with the aim to maximize share of voice, editorial value, reach, hits, as well as customer acquisition, engagement, retention and brand awareness and exposure.

WHAT YOU WILL NEED TO SUCCEED
- Minimum 4 years of progressive Social Media management experience.
- Demonstrated experience in delivering strategic social media and hands-on social media tactics.
- Strong background in content creation and management in social media.
- Expert in social media content development, management and analytics.
- Expert in Social Studio solution for social media management and analytical reporting.
- A strong command of both written and spoken English is required; additional language is an asset.
- Minimum qualification required diploma/bachelor’s degree preferably in social media.

PERFORMANCE DRIVEN CULTURE: WHAT WILL YOU BE MEASURED AGAINST
- Ensure achievement of Brand Social Media goals - Financial, Non-Financial and Initiatives
- Completion of projects on time, within budget and based on set quality standards.
- Compliance to Quality, Health, Safety & Environment (QHSE) policies and controls.
- Seamless Communication across all levels of the business unit.

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