Cro / Analytics and Optimisation Analyst
2 months ago
**Job Overview**
As a **CRO / Analytics and Optimisation Analyst, **you will be responsible for analysing data, developing actionable insights, and implementing strategies to optimise our clients' digital experiences. You will work closely with our web development, UX/UI design, and digital marketing teams to ensure data-driven decisions are at the core of our projects. Your role will be critical in helping our clients understand user behaviour, improve conversion rates, and maximise ROI on digital campaigns.
**Key Responsibilities**:
**1. Data Analysis & Reporting**:
- Analyse website performance data using Google Analytics, and other relevant tools to identify trends, patterns, and opportunities.
- Generate detailed reports and dashboards that provide actionable insights to stakeholders, including traffic sources, user behaviour, conversion rates, and key performance indicators (KPIs).
- Monitor and report on campaign performance, making recommendations to optimise client campaigns and achieve business objectives.
**2. Conversion Rate Optimisation (CRO)**:
- Conduct A/B testing and multivariate testing to evaluate and improve website elements such as landing pages, forms, calls-to-action, and navigation paths.
- Develop and implement optimisation strategies to enhance user experience and increase conversion rates.
- Collaborate with design and development teams to implement test variants and track the performance of CRO initiatives.
**3. SEO & SEM Performance**:
- Analyse organic search traffic and keyword performance to identify SEO opportunities and improve search rankings.
- Use tools like Google Search Console, SEMrush, and Moz to monitor and improve SEO performance.
**4. Client Interaction**:
- Communicate insight and recommendations to clients in a clear, professional, and actionable manner.
- Present findings and optimisation strategies in client meetings, showcasing the value of data-driven decision-making.
- Act as a trusted advisor to clients, understanding their business goals and aligning analytics efforts to meet those objectives.
**5. Tool & Technology Utilisation**:
- Utilise a range of analytic tools, including Google Tag Manager, Google Data Studio, Hotjar, and others, to track and report on website and campaign performance.
- Stay updated on industry trends and emerging analytics technologies to ensure the agency is leveraging the best tools available.
**6. Internal Collaboration**:
- Work closely with web developers, UX/UI designers, and content creators to ensure analytics insights are integrated into all phases of project development.
- Support the digital marketing team in identifying and setting up tracking requirements for campaigns and projects.
**Qualifications & Skills**:
- **Bachelor's degree **in marketing, Data Science, Business Analytics, or a related field.
- **2+ years of experience **in a digital analytics role, preferably within a digital agency setting.
- Strong proficiency with **Google Analytics, Google Tag Manager, Google Data Studio,** and other web analytics tools.
- Experience with **A/B testing** tools (e.g. Optimizely, VWO) and a solid understanding of CRO principles.
- Familiarity with **SEO tools** (e.g. SEMrush, Moz, Ahrefs) and an understanding of CRO principles.
- Knowledge of **HTML, Javascript**, and web technologies is a plus.
- Excellent analytical skills and a strong attention to detail.
- Ability to communicate complex data insights in a clear and concise manner.
- Strong problem-solving skills and the ability to think strategically.
- Proven ability to manage multiple projects and meet deadlines.
- A proactive and self-motivated approach to work, with a passion for continuous learning and development.
-
Revenue Optimisation Analyst
6 months ago
Dubai, United Arab Emirates The Emirates Group Full timeJob Purpose: At Emirates our Revenue Optimization team is responsible for managing a combination of pricing, demand, and marketing strategies. We work to maximize revenue growth for our organisation, ensuring Emirates Group continues to reach it's targets! The **Revenue Optimisation Analyst **will manage Emirates revenue management disciplines to ensure...
-
Revenue Optimisation Analyst
2 months ago
Dubai, United Arab Emirates The Emirates Group Full time**In this role, you will**: - Be accountable for achieving the committed accuracy KPI and Turn around times for all distribution actions - Lead, influence and facilitate the requirements with vendors to pursue advancements/modifications in technology resulting in consultation with the MROs and Pricing analysts develop fare distribution strategies and...
-
Revenue Optimisation Manager
5 months ago
Dubai, United Arab Emirates The Emirates Group Full timeJob Purpose: As Revenue Optimisation Manager you will be responsible for implementing Revenue Optimisation (RO) policies and maximising revenue for the region utilising Origin and Destination, Pricing and Inventory Management tools to achieve optimum revenue. You will achieve defined RO Key Performance Indicators - Yield, Route profitability, seat factor and...
-
Revenue Optimisation Manager
5 months ago
Dubai, United Arab Emirates The Emirates Group Full timeJob Purpose: As Revenue Optimisation Manager you will be responsible for implementing Revenue Optimisation (RO) policies and maximising revenue for the region utilising Origin and Destination, Pricing and Inventory Management tools to achieve optimum revenue. You will achieve defined RO Key Performance Indicators - Yield, Route profitability, seat factor and...
-
Revenue Optimisation Officer
5 months ago
Dubai, United Arab Emirates The Emirates Group Full time**Job Purpose: Job Outline**: Optimise network revenues across all Origins and Destinations through co-ordination of activities within Revenue Optimisation by ensuring Demand, Pricing, Inventory and Analytics’ activities are delivered on time. Continuously monitoring the competitor activity, demand trends and directing the priorities of the assigned...
-
Performance Marketing
5 months ago
Dubai, United Arab Emirates Nuja Inc. Full timeAre you a data-driven marketing enthusiast with a passion for driving results in the digital landscape? If you have a knack for optimising campaigns, deciphering analytics, and staying ahead in the ever-evolving world of marketing, we have an exciting opportunity for you! **Responsibilities**: **Data Analysis and Insights**: Dive into performance data and...
-
Revenue Optimisation Officer
1 month ago
Dubai, United Arab Emirates The Emirates Group Full timeJob Purpose: Optimise network revenues across all Origins and Destinations through co-ordination of activities within Revenue Optimisation by ensuring Demand, Pricing, Inventory and Analytics? activities are delivered on time. Continuously monitoring the competitor activity, demand trends and directing the priorities of the assigned markets by ensuring...
-
SEO Analyst
6 months ago
Dubai, United Arab Emirates Vivandi Full time**Position Overview**: The SEO analyst is responsible for analyzing, reviewing, and implementing changes to websites so they are optimized for search engines. This role involves developing strategies to improve organic search rankings, driving traffic locally and in specific countries, and increasing visibility in search engines. The SEO Analyst will also...
-
Commercial Analyst
3 months ago
Dubai, United Arab Emirates Ebury Full timeEbury is a hyper-growth FinTech firm, named in 2021 as one of the top 15 European Fintechs to work for by AltFi. We offer a range of products including FX risk management, trade finance, currency accounts, international payments and API integration. **Commercial Analyst** Location: Ebury Dubai - 4 days in the office, 1 day from home office Position...
-
SEO Analyst
6 months ago
Dubai, United Arab Emirates Talent Maximize Consulting Full timeTalent Maximize Consulting is looking for an SEO Analyst for our client which is a perfume company based in Sharjah. **Responsibilities**: - Conduct keyword research using various tools (like Keyword Planner and Moz). - Perform competitive analysis and identify gaps in content or areas of improvement in web design. - Track important SEO metrics including...
-
Analytics Analyst
6 months ago
Dubai, United Arab Emirates BRF Full timeHave you ever imagined to be part of one of the biggest food companies in the world? Nourish life is our commitment. This is not limited to food production - it extends to projects, initiatives and causes we embrace. In order to deliver quality products, we have a team dedicated to innovating every day. We have more than 90,000 employees worldwide. A large...
-
Business Process Analyst
2 months ago
Dubai, United Arab Emirates Payfuture Technologies Full time**About the job We seek a highly motivated and detail-oriented Business Process Analyst to join us at PayFuture. As a vital team member, you will be responsible for identifying the areas of improvement in our current business processes, developing and implementing new strategies and technologies, and collaborating with stakeholders to ensure alignment and...
-
Planning and Optimisation Officer
6 months ago
Dubai, United Arab Emirates The Emirates Group Full timeQualifications & Experience: - Airport Operations - Qualifications: - Degree in any quantitative or scientific discipline. - Experience: - 5+ years of experience in Planning, Rostering or Optimisation roles - Knowledge and Skills - Experience in the fields related to resource management and scheduling, including Business Process Re-engineering (BPR), Method...
-
Planning & Optimisation Officer
5 months ago
Dubai, United Arab Emirates The Emirates Group Full timeQualifications & Experience: Security.Security (General) : 3+ Years 12 Years schooling or equivalent: Experience in planning, rostering and optimisation Knowledge/skills: - Experience in the fields related to resource management and scheduling, including Business Process Re-engineering (BPR), Method Study, Work Measurement, operations Research. - If the...
-
Data Analyst
5 months ago
Dubai, United Arab Emirates Deriv Full timeJob Information Job Opening ID - ZR_1653_JOB Industry - Business Intelligence City - Dubai Country - United Arab Emirates As a Data Analyst at Deriv, your primary responsibility would be to analyse large volumes of customer data using statistical and analytical tools. Your fluency in identifying, analysing, and interpreting trends or patterns in complex...
-
Cargo Revenue Optimisation Manager
6 months ago
Dubai, United Arab Emirates The Emirates Group Full time**Job Purpose: About the Role**: Manage the capacity and revenue optimization aspects of SkyCargo Worldwide operations to ensure optimal utilization of cargo capacity on passenger, freighter aircrafts as well as road feeder services (RFS) and Interline Partners (OAL) to achieve optimal yield, revenue and profitability. With regional accountability in...
-
Data Analyst
6 months ago
Dubai, United Arab Emirates Horizontal Digital Full timeAt Horizontal Digital, we hold ourselves to one key belief: You’re only as good as your worst customer experience. This mantra is what drives our digital consultancy to think beyond the easy answers and instead create websites, apps, portals and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic ways. And we...
-
Associate Analyst
4 months ago
Dubai, United Arab Emirates CHALHOUB Group Full timeMetric definitions and measurementacross digital channels (ROAS, ROI, CIR, CAC etc) using data fromGA4, Ad platformsConsolidate multiple datasources in GBQ to enable single view ofcustomerBuild reports in Looker or DataStudioRoom for implementing innovative ideasto solve critical business problems. E.g. Model to measurecross-channel (Paid Media, CRM)...
-
Business Intelligence Analyst
6 months ago
Dubai, United Arab Emirates MUMZWORLD FZ LLC Full timeFounded in 2011, with the vision of making a mother’s life easier, Mumzworld has pioneered a revolutionary and gold standard e-commerce shopping experience for all things mother, baby and child in the Middle East region. Today, Mumzworld prides itself with being the premier, trusted and definitive source of mother baby and child products in the region,...
-
Customer Insights Analyst
6 months ago
Dubai, United Arab Emirates The Emirates Group Full timeJob Purpose: The Customer Insights Analyst will be responsible for developing the data infrastructure behind the customer-centric marketing business and improving the marketing data lifecycle, from the way data is extracted and prepared to the way analysis is performed and presented. Along with the marketing enablement team, develop and map out the data...