Assistant Manager, Hardlines

2 months ago

Dubai, United Arab Emirates Consumer Products Games & Publishing Full time

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

In this pivotal & exciting category role on Hardlines, you'll manage commercial licensing activities, focusing on Toys, Back to School, Stationery, and Consumer Electronics. Your mission is to implement & execute robust business strategies, foster key relationships, and drive sales growth, maximizing the retail presence of Disney products significantly across demographics & retailers in the Middle East.

**Responsibilities**:

- Collaborate with the Category Head of Hardlines to devise and execute sales strategies for Toys, Back to School, Stationery and Consumer Electronics, achieving quarterly and yearly targets.
- Innovate and expand the new business pipeline, leveraging Disney's key brands across various demographics and product categories.
- Conduct compelling sales conversations, pitching business prospects across Toys, Back to School, Stationery and Consumer Electronics.
- Harness the potential of Disney's IP’s to forge new retail channels through strategic partnerships and activations.
- Foster relationships within the retail and consumer goods industry, creating fresh distribution channels for Disney products.
- Collaborate cross-functionally with Product Design and Marketing teams, identifying new business opportunities and developing prospecting strategies for Hardlines.
- Support Key Account Management, cultivating engagement, and joint business planning with licensees.
- Monitor business/sales, liaise with licensees, and coordinate with internal teams for contract, finance, and legal processes.
- Work closely with the Marketing team for effective promotion and sales maximization.
- Maintain data accuracy through Salesforce and manage a new business tracker.

**Areas of Accountability**:

- Answerable to the Category Head for Hardlines in the MENA region.
- Responsible for achieving annual performance commitments, KPIs, and financial royalty revenues.
- Oversee relationship engagement, partnership, and joint business planning with local MENA accounts.
- Accountable for the AOP and quarterly and monthly forecasting process.
- Operate with speed, adaptability, and a sense of urgency in a dynamic retail environment.

**Requirements**:

- Background in brand management, buying, licensing
- Preferably experienced in toys buying, product development, marketing
- Bachelor’s degree in a related field or equivalent work experience
- Proven retail experience in consumer products management and building effective cross-departmental collaborations
- Commercial acumen with the ability to analyze data and implement practical conclusions
- Agility to identify new opportunities and partners swiftly
- Proficient in Excel, PowerPoint, and Salesforce
- Strong digital, social, and brick-and-mortar marketing acumen
- Excellent strategic problem-solving and innovation skills
- Exceptional planning and organizational capabilities
- Strong influencing skills with the ability to achieve buy-in at all levels
- Fluency in English & Arabic

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

LI-DNI

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