Head of Performance

2 weeks ago


Dubai, United Arab Emirates Tiger Recruitment Ltd Full time

**Head of Performance (Influencer Marketing)**

You will be accountable for setting up, implementing and managing a new business unit. Performance Marketing strategies are extremely important for our success, so your role will play a crucial impact in achieving our business goals and objectives. We are expecting you to
have experience and a big passion for influencer marketing, digital technologies and driving client success.

**Responsibilities**:

- Maintain PnL sheets and provide analysis around ROI, campaign performance, conversion patterns to help optimize all campaigns.
- Driving client partnership with strategic influence and intent, whilst being the focal point for day to day client interaction, digital campaign planning and service delivery.
- Lead the Account Management and Influencer Marketing team to plan, create and implement performance campaigns.
- Support performance marketing activity across additional channels and work closely with any multiple stakeholders to implement, optimize and report on performance.
- Interpret the client’s business needs into clear action plans.
- Oversee and deliver high quality performance campaigns endto-end, in line with agreed brand plans and objectives.
- Performance Analysis; analyze performance and understand the details and effectiveness of each campaign and adopt a continual test and learn approach to all performance marketing activities.
- Research and analyze performance drivers to improve future campaign profitability/growth and contribute towards yearly marketing budgets, KPIs and sales forecasts.
- Interpret digital trends, unlocking new and relevant growth opportunities across the business.
- Lead clients' campaign advertising strategies and provide superior customer service to ensure utmost client satisfaction.
- Ensure the strategic excellence of team outputs in response to client briefs.
- Retain clients and build strong, trusting relationships.

**Lead The Teams (Account Management & Influencer Marketing)**
- Maximize team output and efficiencies through coordinating team workflow, with responsibility for all team work in progress.
- Mentor team members and develop their skill set in accordance with their individual goals and objectives and career path.
- Play a key role in the recruitment of new team members as and when required.
- Lead the team in meeting targets.
- Produce qualitative and quantitative analysis of performance metrics.

Tiger is B Corp Certified. We are part of a global movement of businesses committed to improving social and environmental conditions around the world.


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