Retail Marketing Executive

8 months ago


Dubai, United Arab Emirates Al Tannan General Trading Full time

**Objectives of this Role**
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, develop briefs and guide creative direction to meet objectives for all advertising and communications, including print, digital, and video assets.
- Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support.
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
- Produce valuable and engaging content for our website, blog and social media that attracts and converts our target groups.
- Build strategic relationships and partner with key industry players, agencies and vendors.
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals.

**Skills and Qualifications**
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Curiosity, innovative thinking, and creativity
- Adaptability/ Flexibility
- Analytical skills
- Critical thinking and problem-solving skills
- Metrics-driven marketing mind with eye for creativity
- Proficiency with online marketing and social media strategy

Application Question(s):

- How many years of experience do you have working as Retail Marketing Executive?
- How quick will you be able to join us?


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