VP- Pricing and Value Proposition

3 weeks ago


Abu Dhabi, Abu Dhabi, United Arab Emirates First Abu Dhabi Bank Full time

Support the Head of Pricing & ValueProposition in maximizing product/portfolio profitability bydeveloping pricing models and value propositions across all Retailproducts and client segments (Elite Islamic andMass).

CoreResponsibilities

  • Alongsidethe analytics team colead the creation of a Client Lifetime Value(CLTV) model in to establish a framework that will steer Pricingand Value Propositions for CBG.
  • Upgrade pricingmatrices and drive sophisticated pricing methodologies/models usingadvanced concepts (e.g. behavioral pricing) to optimizeprofitability
  • Drive crosssell and deepsellmaking use of concepts like bundling to increaserevenue
  • Enable implementation of attractivevalue propositions based on client profiles/segments to increaseengagement
  • Alongside marketing team enableimplementation of product campaigns
  • Supportfrontline staff training and awareness of value propositions;directly engage with sales teams to gather handson customer insightsales team feedback andasks/recommendations
  • Facilitate regular leadsassignment and monitoring
  • Drive customer valuedirectly engage with internal and external stakeholders to supportonboarding and customer engagement solutions acquisition journeysmobile and internet bank services loyalty platformsetc.
  • Deliver product/digital training sessionsand refresh to sales and supportteams

#LIA55
 

Qualifications:

  • Bachelorsdegree in finance Accounting Business Administration or any relateddiscipline
  • Masters degree in finance AccountingBusiness Administration or any relateddiscipline
  • Minimum of 8 years of experience inFinance and/or consumer banking products with at least 3 years in asimilarrole

RemoteWork :

No

EmploymentType :

Fulltime

Key Skills
SalesExperience,Marketing,Public Relations,Pricing,SalesPipeline,Outside Sales,Strategic Planning,Social MediaManagement,Sales Management,Enterprise Sales,PublicSpeaking,negotiation
Experience: years
Vacancy: 1

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