Associate Marketing Manager

3 weeks ago

Sharjah, United Arab Emirates Agoda Full time
Roles and responsibilities


As the Associate Directorof Flights Marketing, you will be in charge of guiding the growthand development of Agoda’s Flights business.Collaborating closely with executive leadership, product teams, anddata analysts, you will explore new growth opportunities, designand analyze marketing experiments, and develop strategic frameworksto optimize operations. You will also help balance the P&Lto ensure that we achieve our yearly businessobjectives

In this Role,You’ll Get to:

  • Lead strategic direction and visionfor Flights Marketing initiatives to drive businessgrowth
  • Run competitive analysis and extractactionable insights to guide marketingstrategies
  • Collaborate with cross-functionalteams to develop investment plans for markets andchannels
  • Oversee and scale marketinginitiatives, including pricing, metasearch, PPC and digitalads
  • Set up operational processes to monitorbusiness-critical success metrics and put in place the right team,structure and frameworks required to succeed

What You’llNeed to Succeed:

  • Bachelor’s degree in aquantitative field; MBA or advanced degreepreferred
  • 6+ years in management consulting,investment banking, private equity, strategy/business operationsideally in a growing tech company with a globalfootprint
  • Strong analytical mindset, especiallywith respect to experimental design andmeasurement
  • Strategic thinking and planning,hands-on mentality
  • Excellent skills inpresenting and analyzing data and creating actionablereports
  • Excellent interpersonal skills anddemonstrated ability to report and persuade different levels,including senior management

It’s Greatif You Have :

  • Experience in the travel sector,specifically flights
  • Proficiency in dataanalysis tools and programming languages (e.g., SQL, Python,Tableau)
  • Passion for innovation and a hands-onapproach to challenges

Desired candidate profile

  1. Marketing StrategyDevelopment:

    • FlightPromotions and Campaigns: Develop and executemarketing strategies and campaigns that promote flight routes,special offers, and seasonal promotions to target customers. Thisincludes creating compelling messaging to boost ticket sales andincrease brand awareness.
    • TargetAudience Identification: Identify and segment thetarget audience based on factors like demographics, travelbehavior, and preferences (e.g., business travelers, familyvacations, luxury travelers,etc.).
    • BrandPositioning: Ensure that the airline’sflight services are effectively positioned in the market todifferentiate the brand from competitors and resonate withconsumers'needs.

  2. CampaignManagement andExecution:

    • IntegratedMarketing Campaigns: Lead the development andexecution of multi-channel marketing campaigns that may includedigital marketing (social media, SEO/SEM, email marketing),traditional advertising (TV, print, radio), and partnerships (e.g.,with travel agencies, hotels,etc.).
    • ContentDevelopment: Oversee the creation of engagingcontent such as advertisements, social media posts, emailnewsletters, blogs, and video campaigns designed to attract andengage travelers.
    • Seasonal andPromotional Offers: Plan and manage promotionalcampaigns around key travel seasons, holidays, or new routelaunches to drive customer interest andbookings.

  3. Cross-FunctionalCollaboration:

    • Salesand Revenue Teams: Work closely with the sales andrevenue management teams to align marketing campaigns with pricingstrategies and ensure the flight offerings are marketed effectivelybased on customerdemand.
    • CustomerExperience: Collaborate with the customer experienceteams to ensure that marketing messages align with thebrand’s value proposition and the overall travelexperience for customers.
    • ProductDevelopment: Work with the product team to gatherinsights about new flight services, routes, or travel packages anddevelop marketing strategies to promote theseofferings.
    • Agency and VendorRelationships: Manage relationships with externalagencies, travel vendors, and media partners to optimize campaignexecution and expandreach.

  4. DataAnalysis andReporting:

    • CampaignPerformance: Track and analyze the performance ofmarketing campaigns using key performance indicators (KPIs) likeconversion rates, return on investment (ROI), customer acquisitioncost (CAC), and overall salesfigures.
    • CustomerInsights: Use data analytics to understand customerbehavior, preferences, and travel patterns, adjusting marketingstrategies based on theseinsights.
    • MarketResearch: Conduct market research and competitiveanalysis to identify emerging trends in the airline industry,customer preferences, and competitor marketingtactics.
    • BudgetManagement: Manage the marketing budget for flightcampaigns, ensuring cost-effective use of resources and maximizingROI.

  5. BrandManagement andPositioning:

    • ConsistentBranding: Ensure that all marketing materials arealigned with the airline’s brand voice, values, andvisual identity to build a consistent brand experience across allchannels.
    • CustomerEngagement: Build and maintain long-term customerloyalty through targeted marketing campaigns and personalizedtravelexperiences.

  6. Leadershipand TeamManagement:

    • TeamLeadership: Lead and manage a team of marketingprofessionals, providing guidance and mentorship to drive teamperformance and careerdevelopment.
    • Collaboration andCommunication: Foster strong communication andcollaboration within the marketing team and with other departmentsacross the organization to ensure alignment on goals andobjectives.
    • PerformanceReviews: Conduct performance evaluations for teammembers, offering feedback, support, and professional developmentopportunities.

  7. InnovationandTrends:

    • EmergingMarketing Techniques: Stay up-to-date with thelatest digital marketing trends, travel technology, and tools tocontinuously innovate and optimize marketing efforts for flightservices.
    • Automation andTechnology: Explore new technologies and automationtools that can streamline marketing efforts, such as customerrelationship management (CRM) systems, marketing automationplatforms, and personalizedmessaging.

Key Skills
MarketingDevelopment,Marketing Skills,Marketing Strategy
Employment Type : Full-time
Department / Functional Area: Marketing
Experience: Not Mentionedyears
Gender: Male
Vacancy: 1
Joining Date: Fri, 07 Feb 2025

  • Associate Marketing Manager

    2 weeks ago

    Sharjah, Sharjah, United Arab Emirates Agoda Full time

    Roles and responsibilities As the Associate Director of Flights Marketing, you will be in charge of guiding the growth and development of Agoda's Flights business. Collaborating closely with executive leadership, product teams, and data analysts, you will explore new growth opportunities, design and analyze marketing experiments, and develop strategic...

  • Associate Marketing Manager

    3 weeks ago

    Sharjah, Sharjah, United Arab Emirates Agoda Full time

    Roles and responsibilitiesAs the Associate Directorof Flights Marketing, you will be in charge of guiding the growthand development of Agoda's Flights business.Collaborating closely with executive leadership, product teams, anddata analysts, you will explore new growth opportunities, designand analyze marketing experiments, and develop strategic...

  • Associate Marketing Manager

    4 days ago

    Sharjah, Sharjah, United Arab Emirates Agoda Full time

    Roles and responsibilitiesAs the Associate Directorof Flights Marketing, you will be in charge of guiding the growthand development of Agoda's Flights business.Collaborating closely with executive leadership, product teams, anddata analysts, you will explore new growth opportunities, designand analyze marketing experiments, and develop strategic...

  • Associate Marketing Manager

    2 days ago

    Sharjah, Sharjah, United Arab Emirates Agoda Full time

    Roles and responsibilities As the Associate Directorof Flights Marketing, you will be in charge of guiding the growthand development of Agoda's Flights business.Collaborating closely with executive leadership, product teams, anddata analysts, you will explore new growth opportunities, designand analyze marketing experiments, and develop strategic...

  • Marketing Associate

    2 weeks ago

    Sharjah, Sharjah, United Arab Emirates Americana Restaurants Full time

    Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered and its competitors and identify potential customers. Develop pricing strategies with the goal of maximizing the profits or share of the market while ensuring the customers are satisfied. Oversee product development or monitor trends...

  • Associate Marketing Manager

    3 weeks ago

    Sharjah, United Arab Emirates Agoda Full time

    Roles and responsibilities As the Associate Director of Flights Marketing, you will be in charge of guiding the growth and development of Agoda’s Flights business. Collaborating closely with executive leadership, product teams, and data analysts, you will explore new growth opportunities, design and analyze marketing experiments, and develop strategic...

  • Associate Marketing Manager

    2 weeks ago

    Sharjah, United Arab Emirates Agoda Full time

    Roles and responsibilities As the Associate Director of Flights Marketing, you will be in charge of guiding the growth and development of Agoda’s Flights business. Collaborating closely with executive leadership, product teams, and data analysts, you will explore new growth opportunities, design and analyze marketing experiments, and develop strategic...

  • Associate Manager

    4 days ago

    Sharjah, Sharjah, United Arab Emirates Dmcdubai Full time

    Decision Management Consultants Full time Associate Manager - Specialty Leasing (Arabic Speaker) We're recruiting an 'Associate Manager- Specialty Leasing' for one of our clients based in Sharjah, UAE.About Our Client: Our client is a visionary real estate developer dedicated to creating premier integrated lifestyle communities and destinations in Sharjah...

  • Sales and Marketing Associate

    2 days ago

    Sharjah, Sharjah, United Arab Emirates DEOW INTERNATIONAL FZ – LLC Full time

    At DEOW INTERNATIONAL FZ – LLC, we are seeking a Sales and Marketing Associate to join our team.Responsibilities:We listen to what customers want and provide them with the perfect products for their needs.We continuously build product knowledge and deliver it in engaging ways to customers.We set up attractive product displays and promotional booths to...

  • Associate Manager

    3 weeks ago

    Sharjah, Sharjah, United Arab Emirates Dmcdubai Full time

    Decision Management Consultants | Full timeAssociate Manager - Specialty Leasing (Arabic Speaker)We're recruiting an 'Associate Manager- Specialty Leasing' for one of our clients based in Sharjah, UAE.About Our Client:Our client is a visionary real estate developer dedicated to creating premier integrated lifestyle communities and destinations in Sharjah and...

  • Associate Manager-marketing

    5 days ago

    Sharjah, United Arab Emirates IFFCO Full time

    **Job Summary**: Responsible for strengthening consumer KPI of the brands, develop brand activity, launch NPD’s as per plan **Roles & Responsibilities**: - Deliver topline and profit growth in line with company’s target - Strengthen consumer KPI’s of the brands including top of mind awareness & usage/penetration - Develop brand & activity plans in...

  • Marketing Manager

    4 weeks ago

    Sharjah, United Arab Emirates Galaxy Worldwide Shipping LLC Full time

    Provides short - and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data. Completes marketing department operational requirements by scheduling and assigning employees and following up on work results. Identifying customers and their current and future needs, and monitoring the...

  • Marketing Associate

    3 weeks ago

    Sharjah, United Arab Emirates Americana Restaurants Full time

    Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered and its competitors and identify potential customers. Develop pricing strategies with the goal of maximizing the profits or share of the market while ensuring the customers are satisfied. Oversee product development or monitor trends...

  • Marketing Associate

    3 weeks ago

    Sharjah, United Arab Emirates Americana Restaurants Full time

    Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered and its competitors and identify potential customers. Develop pricing strategies with the goal of maximizing the profits or share of the market while ensuring the customers are satisfied. Oversee product development or monitor trends...

  • Sales Associate

    2 weeks ago

    Sharjah, United Arab Emirates Missan IT Solutions Full time

    **Missan IT Solutions** is one of the leading IT company Serving World Class Information Technology and Services to different business verticals across the Middle East Region(UAE). A Sales Associate is responsible for helping customers find their perfect solution and get the most out of whatever what’s available for them. - Ensure high levels of customer...

  • Sales Associate

    4 weeks ago

    Sharjah, United Arab Emirates Missan IT Solutions Full time

    **Missan IT Solutions** is one of the leading IT company Serving World Class Information Technology and Services to different business verticals across the Middle East Region(UAE). A Sales Associate is responsible for helping customers find their perfect solution and get the most out of whatever what’s available for them. - Ensure high levels of customer...

  • Business Development Associate

    2 days ago

    Sharjah, Sharjah, United Arab Emirates Client of Talentmate Full time

    At Client of Talentmate, we are seeking a talented Business Development Associate to join our commercial team. As a key member of our team, you will play a vital role in identifying and pursuing new business opportunities.The successful candidate will have a strong background in market research and analysis, with excellent communication and presentation...

  • Marketing Executive

    4 days ago

    Sharjah, United Arab Emirates Granada Real Estate LLC Full time

    Position: Business Development Associate Company: Real Estate Company & Guest Management Platform **Salary**: Up to AED 6,000 Benefits: Annual ticket and medical insurance **Job Description**: We are looking for a hands-on, highly driven individual, who will help: - Increase the occupancy of rental units in Sharjah using different marketing/sales...

  • Associate Manager

    3 weeks ago

    Sharjah, United Arab Emirates Dmcdubai Full time

    Decision Management Consultants | Full timeAssociate Manager - Specialty Leasing (Arabic Speaker)We’re recruiting an ‘Associate Manager- Specialty Leasing’ for one of our clients based in Sharjah, UAE.About Our Client:Our client is a visionary real estate developer dedicated to creating premier integrated lifestyle communities and destinations in...

  • Associate Manager

    3 weeks ago

    Sharjah, United Arab Emirates Dmcdubai Full time

    Decision Management Consultants | Full timeAssociate Manager - Specialty Leasing (Arabic Speaker)We’re recruiting an ‘Associate Manager- Specialty Leasing’ for one of our clients based in Sharjah, UAE.About Our Client:Our client is a visionary real estate developer dedicated to creating premier integrated lifestyle communities and destinations in...