Director of Product Marketing and Retention Jobs In Dubai UAE

2 weeks ago


Dubai, Dubai, United Arab Emirates Sana Commerce Full time
Director of Product Marketing and Retention Jobs In Dubai UAE | Sana Commerce

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At Sana Commerce, we're looking for a Director of Product Marketing and Retention to develop a compelling, unique and differentiated product positioning and go-to-market strategy that will help us deliver on critical commercial and customer success KPIs. You will lead the planning, implementation, and management of the overall product and customer marketing strategy. You will be jointly accountable for the achievement of commercial (and customer) results focusing on metrics such as NPS, customer health, revenue, upsell and retention,

Responsibilities:
  • Developing and executing on product positioning within go-to-market strategies while working closely with marketing, sales, customer success, and product teams;
  • Establishing the strategy for positioning, messaging, pricing, and promotion of our core product and add-ons;
  • Training and supporting sales and customer success teams on new products and features;
  • Translating product insights into actionable feedback for product development, customer success and or marketing/sales activities.
  • Performing competitive and market research and keeping the company up-to-date on the competitive and market landscape, including competitor strengths and weaknesses, market trends, and changing customer needs;
  • Extract the essence of analyst data, customer, competitive and market research and, together with our Head of Brand, translate it into Sana's messaging;
  • Be an evangelist for the product and company through events, speaking engagements, podcasts, blogging, and social media.
Requirements:
  • Minimum of 8 years of experience in Product Development and/or (Product) Marketing;
  • Previous experience working in a B2B software industry;
  • Experience with leading an international team;

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