Events Marketing Manager

2 weeks ago


Dubai, Dubai, United Arab Emirates Olga Events Full time

As a marketing manager, your responsibilities typically include:

Developing marketing strategies:
You are responsible for creating marketing plans and strategies to achieve the company's marketing goals. This involves identifying target markets, understanding customer needs, and positioning the company's products or services effectively.

Conducting market research:
You need to gather and analyze data on market trends, competitors, customer preferences, and industry insights. This research helps in understanding the market landscape and making informed marketing decisions.

Managing the marketing budget:
You need to allocate and manage the marketing budget effectively to maximize the return on investment. This includes analyzing marketing expenses, monitoring campaign performance, and adjusting strategies based on the budgetary constraints.

Brand management:
You are responsible for maintaining and enhancing the company's brand image. This involves developing brand guidelines, ensuring brand consistency across all marketing materials, and monitoring brand perception among customers.

Overseeing marketing team:

If you have a team, you will be responsible for hiring, training, and managing the performance of marketing professionals.

You will delegate tasks, provide guidance, and ensure the team's efforts align with the overall marketing strategy.

Analyzing and reporting:
You need to track marketing metrics and analyze campaign performance to measure the effectiveness of marketing initiatives. Regular reporting and data analysis help in making data-driven marketing decisions and identifying areas for improvement.

Collaborating with other departments:

You will work closely with sales, product management, and other teams to ensure alignment between marketing activities and overall business objectives.

Collaboration with cross-functional teams is essential for successful product launches, promotions, and customer acquisition efforts.

Staying updated on industry trends:

As a marketing manager, you should continuously stay informed about the latest industry trends, emerging technologies, and changes in consumer behavior.

This knowledge helps in adapting marketing strategies and staying ahead of the competition.


Overall, the responsibilities of a marketing manager involve strategic planning, campaign execution, budget management, team management, and data analysis to drive brand awareness, customer acquisition, and revenue growth.


Pay:
From AED5,000.00 per month

Experience:

  • Marketing: 4 years (preferred)


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