Customer Success and CRM Analyst

1 week ago


Dubai, Dubai, United Arab Emirates Xa Group Full time

This role is crucial for the seamless integration of CRM optimization and customer success, ensuring that our marketing strategies are data-driven, and our customers are well-supported and satisfied. If you are a strategic thinker with a passion for both technical CRM management and customer relationship management, we would love to hear from you.

Responsibilities:
  • Design, test, launch, and optimize marketing campaigns and workflows, including email marketing, lead generation, customer retention/satisfaction, and loyalty programs.
  • Use CRM systems and tools such as Zoho, Mailchimp, HubSpot, and Salesforce to track and measure campaign results.
  • Develop and maintain strong relationships with customers to ensure high levels of customer satisfaction and loyalty.
  • Act as the primary point of contact for customer inquiries and issues, ensuring timely and effective resolution.
  • Assist customers in effectively using CRM tools and executing marketing campaigns.
  • Collect, process, and report on customer data from the CRM system and other sources.
  • Use Excel, Tableau, and Power BI to extract, manipulate, and visualize data, generating insights and recommendations for marketing campaigns and customer segments.
  • Help customers understand their data to improve their marketing strategies.
  • Implement B2B marketing campaigns, preferably in the automotive services, claims, and repair domain.
  • Support customers in promoting SaaS solutions effectively.
  • Monitor and manage customer databases and CRM systems.
  • Collaborate with internal teams and customer teams to integrate business processes into the CRM.
  • Recommend enhancements to the CRM system and customer interaction processes to improve engagement and satisfaction.
  • Demonstrate leadership in managing and motivating teams.
  • Handle conflicts within the team or with other departments effectively.
  • Conduct performance evaluations and provide feedback to team members.
  • Develop and maintain reports on marketing and sales metrics.
  • Analyse customer data to understand behaviours and trends, providing actionable insights.
Qualifications and Requirements:
  • Bachelor's degree or higher in Business Management/Economics or Computer Science/Information Systems.
  • Hands-on experience with CRM systems and tools such as Zoho, Mailchimp, HubSpot, and Salesforce.
  • Proficient in using Excel, Tableau, and Power BI for data analysis and visualization.
  • High proficiency in English Communication
Preferred Experience:
  • 8 years' Experience in the automotive services, claims, and repair domain.
  • 3 Plus years' Experience with B2B marketing campaigns and promoting SaaS solutions.

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