Social & Advocacy Manager

2 weeks ago


Dubai, Dubai, United Arab Emirates L'Oréal Middle East Full time
The job posting is outdated and position may be filled
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Responsibilities:

  • Manage brand local pages (FB & IG) and agency
  • Manage social media & PR brand budget
  • Plan strategic PR events to increase the brans awareness in the region
  • Plan strong social media & influencer activations driving to online business
  • Responsible for setting a strong PR seeding strategy & execution
  • Manage a consistent list of influencers together with agency
  • Define the brand social media strategy as well as the social media calendar and work with other flower team members to ensure execution is consistent with the overall brand strategy
  • Follow the Social Media discussions & reports competition/Trend alert
  • Be the voice of the markets to zone/DMI on the social media & PR topic
  • Identify, manage and engage influencer communities
  • Define a PR strategy for the brand & activation calendar
  • Work with Digital Expert Community and Director to further develop the social media management expertise
  • Plan social media calendars by retailer to support new launches and pillars
  • Monitor social media brand content & manage UGC
  • Develop product/brand awareness & community engagement
  • Responsible for creating relevant local content in line with the brand DNA and strategy
  • Own Community management / Tone of voice guidelines and decision workflow with agency Disclaimer:
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