Social Media Manager

2 weeks ago


Dubai, Dubai, United Arab Emirates Hassi Properties Full time

Unleash Your Voice:
Social Media Manager at Cobone


What You'll Do:

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Become the master storyteller: Develop and execute a comprehensive social media strategy that aligns with our brand identity and marketing goals.
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Content is king (and queen): Create engaging and diverse content (text, images, videos) that sparks conversation, drives brand awareness, and increases reach.
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Be a community champion: Foster meaningful connections with our audience, respond to inquiries promptly, and cultivate a loyal following.
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Data whisperer: Analyze social media metrics, identify trends, and translate insights into actionable strategies.
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Stay ahead of the curve: Keep your finger on the pulse of evolving social media trends and adapt your approach accordingly.
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Collaborate like a pro: Work closely with marketing, branding, and other teams to ensure alignment and synergy.
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Be a strategic thinker: Identify and capitalize on opportunities to leverage social media for lead generation, sales conversions, and brand advocacy.

  • Develop strategies and tactics to improve brand awareness and organizational presence, which will result in driving qualified traffic and high quality leads.
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
  • Produce valuable and engaging content for our website and digital platforms to attract and convert our target groups.
  • Build strategic relationships and partner with key industry players, influencers, agencies and/ or vendors.
  • Measure and report on the performance of marketing campaigns to gain insight and assess against quarterly goals.
  • Analyze consumer behavior and adjust accordingly.
  • Designing and implementing social media strategy to align with business goals.
  • Collaborate with the team to generate engaging content to be published daily (e.g. original text, photos, videos and news).
  • Plan, organize and prepare online and offline events for influencers.
  • Oversee social media accounts' design
  • Suggest and implement new features, strategies or trends to develop brand awareness, like promotions and competitions.
  • Can demonstrable their prior experience and success in leading and successfully executing marketing campaigns and material, as well as experience working as a Social media manager.
  • Experience managing a team of marketing executives, photographer, videographer, content writers, SEO specialist etc.
  • Experience with creating, planning and executing material for social media content.
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
  • Must fluently speak English
  • A sense of aesthetics and a love for great copy and witty communication.
  • Uptodate with the latest trends and best practices in online marketing and measurement.
  • Hands on experience in content management
  • Excellent copywriting skills
  • Ability to deliver creative content (text, image and video)
  • Knowledge of online marketing channels
  • Excellent verbal and written communication skills
  • Analytical and multitasking skills
  • Has experience in Ad Campaings on Facebook and Instagram

Key Responsibilities:

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Social Media Account Managing: Oversee the day-to-day management of our social media accounts (Facebook, Instagram, LinkedIn, Twitter, etc.), including content scheduling, posting, and community management.
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Content Planning and Execution: Develop a cohesive content strategy that aligns with our brand's goals and audience's interests. Plan, create, and publish engaging content across all digital platforms.
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Analytics and Reporting: Monitor, analyze, and report on the performance of social media campaigns and content using analytics tools. Adjust strategies as needed based on data-driven insights.

Salary:
AED3, AED5,000.00 per month
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