Marketing Director

1 week ago


Dubai, Dubai, United Arab Emirates Asterix Communications Full time

Job DescriptionYou'll get to:
Work with artists, managers, marketing, and key label executives in order to develop compelling and powerful marketing strategies.

Lead and liaise with internal teams (A&R, digital, design, brand, global marketing) on all aspects of release campaigns, promotion plans, and artist development activities to spearhead creative marketing campaigns (online & offline).Brainstorm, budget, and execute effective artist campaigns; lead and maintain a strong presence in the desired target market and community.

Coordinate artist vision, build artist brands and stories in partnership with internal and external partners.
Work closely with product managers, creative teams, artist managers, brand partners to help bring artists' visions to life.
Build and manage new and ongoing relationships with partners and affiliates, including social platforms, DSPs, creative and media agencies.
Construct community/fan-building initiatives.
Maintain the content roadmap and release plan with the inputs of the record label and content provider partners.
Assist the creation of artist editorial calendars and publishing schedules for releases.
Prepare marketing intelligence reports by collecting, analysing, and summarising sales and market data.
Maximise the monetization of music content by creating innovative packaging, distribution and promotion ideas.

Attend and contribute to all related company meetings in connection with assigned projects and provide the team with timely feedback and follow-up regarding any action items.

Collaborate with the Regional Marketing team to export domestic artists with global potential in diaspora and abroad markets, besides to grow our global stars' in MENA and build local fan bases.

Collaborate and build relationships with regional and global teams to increase the visibility of local artists and exposure of the music of MENA beyond the region on an ongoing basis.

About YouThe ideal candidate is interested in breaking artists with innovative digital campaigns and has an interest in new technology.

This person follows culture platforms and technologies, holds the mindset for leveraging the internet to drive artist careers and revenue.


You must be:


Detail-oriented and able to multi-task juggling multiple artist projects, and be responsible for all aspects of a music release digitally.

Highly creative, extremely motivated, and love being a part of a collaborative team.
Have a strong understanding of the culture of the region on both local and international levels.
Familiar with audiences from multiple markets, local and regional communities.
Comfortable with communicating in English and Arabic. Skills for other languages from the region is always a plus.

We'd Love It If You Also HadYou have:
A passion for music and tech - we know you're at your best when you're doing what you love.
Rockstar candidate that LOVES music, the internet, and technology.
The ability to manage multiple deadlines and urgent tasks.
Willingness to learn a little bit of everything, and open to take on anything.
Excellent at listening, interpreting, and communicating.
Creativity and curiosity to ask questions.
#J-18808-Ljbffr

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