Ecommerce Product Manager

2 weeks ago


United Arab Emirates Talent Pal Full time

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates.

Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands.

Al-Futtaim Group's entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

Overview of the role:


The Product Manager will be a key member of the Product Management team to lead the better and smoother customer experience on every digital channel and responsible for delivery of all E-Commerce projects.

The JH will be accountable to manage product discovery and deliver all Digital products of Futtaim Group's e-commerce websites.

**What you will do:
- **Description of Accountability:
Digital Product Management and leadership.

  • Developing product requirements and roadmaps, and implement product strategies consistent with Digital Retail vision, while developing and maintaining product backlog
  • Taking charge of the full endtoend product development and managing the product line life cycle all the way from the strategic planning to tactical initiatives.
  • Leading product development and coordinating with engineering, marketing, UX/UI and other teams, while ensuring product development is on track and adjusting schedules as required.
  • Act as the key authority and point of contact for project development concepts, business strategy and business models.
  • Producing and reviewing product requirements documents (PRD) and make creative recommendations to expand product base and vision
  • Plan, direct, supervise and control the execution of assigned product team (business) functions. Manage identification of business opportunities which can be met through the development of digital solutions.
  • Create, make decisions and maintain a valuebased prioritised backlog of opportunities for products which align to Al Futtaim business strategy and goals. Develop business cases and economic models backed by data.
  • Lead and create the appropriate measurement capabilities to monitor product performance and iterations on the product
  • Utilise data, including transactional data, usage statistics, primary guest research, and industry analyst reports to inform prioritisation and solutions
  • Partner with stakeholders across the organisation to ensure operational support for go to market plans
  • Maintain awareness of thirdparty capabilities that provide viable product solutions. Negotiate contracts and manage vendor relationships
  • Accountable for the creation of user stories and acceptance criteria. Utilise story mapping techniques to inform the creation of release plans, with a strong bias towards incremental delivery and iteration.
  • Deliver results for key product metrics and goals that supports business objectives
  • Provide support during system outages or emergency situations

Marketplace Management and leadership;

  • Own the endtoend experiences from both technical and business perspective and create the prioritized road map for the marketplace initiative
  • Manage prioritization and tradeoffs to ensure the right features are built with the right quality at the right time.
  • Deploy winning tactics within AFG marketplace initiative
  • Manage the relationship with the MP platform and service provider, while leading the entire development phase from concept to launch

Localization Management and leadership;

  • Own and lead the entire product Arabization/ localization while managing the entire lifecycle of multiple Translation projects
  • Define and independently drive mechanisms to prioritize and improve localization across multiple products and languages simultaneously
  • Develop project plans, establish SLAs and workflows for internal teams and external vendors
  • Manage time, budget, resources, and quality control across multiple product development teams
  • Lead team members including project managers, engineers, translators and publishers etc
  • Head and direct department initiatives consisting of translation quality, vendor strategy, process improvements and tools improvements.
  • Develop Digital Localisation Strategy for AFG Digital Retailing
  • Support businesses in their day2day translation management and provide technical support for all the Translation Management platform activities
  • Manage the entire relationship with both the Translation Management platform provider and the outsource agency


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