Influencer Marketing Manager MR

4 months ago


Dubai, United Arab Emirates Meta Full time


Influencer Marketing Manager, MRResponsibilities:

  • Spearhead Meta Quest's globalcreator-centric community strategy across Facebook, Instagram,Twitter, YouTube, TikTok, Discord, Reddit, Twitch, and otherrelevant platforms to identify and cultivate Creators from or MR/VRaudience.
  • Create platform-specific strategiesincluding proactive and reactive creator and fan engagementprograms.
  • Establish processes for Discordcommunity management and activation to achieve lasting results andbest practices.
  • Collaborate withcross-functional teams (Product Marketing, Creative, Sales,Performance Marketing, Brand Strategy, PR) to develop innovativescaled creator and community managementplans.
  • Manage agency partners and work closelywith customer service and cross-functionalteams.
  • Analyze and report on scaled creator andDiscord community management performance to continuously optimizeefforts.
  • Operateglobally
  • coordinate initiatives with regionalmarketing counterparts.
  • Develop playbooks togrow and retain the Meta Quest DiscordCommunity.
  • Moderate user content and enforceguidelines for a positive, safeenvironment.
  • Expand and promote the Meta QuestCreator Program alongside agencypartners.
  • Increase awareness of new hardwareand software features within the creator program andcommunity.
  • Examine community data to identifytrends, sentiment, and improvement areas.

Minimum Qualifications:

  • 8+ years of social media or communitymanagement experience in consumer product categories such asconsumer tech, gaming, entertainment, orculture.
  • Proven track record of creatingsuccessful social & influencer activationstrategies.
  • Experience leading agency partnersand inspiring high-quality work for socialchannels.
  • Experience to communication skillswith the experience to influence strategicdecisions
  • Experience in understanding of socialmarketing, creator, and content trends.

Preferred Qualifications:

  • Bachelor's degree orequivalent marketing experience.
  • Experience ininnovative consumer product categories like consumer tech and/orAR/VR technologies, gaming, or culturebrands.
  • Experience gamer and active Quest MR/VRuser and advocate.


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