Influencer Marketing Profile
2 months ago
**Job Overview**:
**Key Responsibilities**:
- **Influencer Strategy Development**:
- Develop and execute influencer marketing strategies aligned with brand goals and target audience.
- Identify, research, and select appropriate influencers across various social media platforms (Instagram, TikTok, YouTube, etc.) who align with our brand values and objectives.
- **Campaign Management**:
- Plan and manage influencer marketing campaigns, including setting objectives, budgets, timelines, and deliverables.
- Negotiate contracts, fees, and deliverables with influencers and agencies.
- Coordinate with influencers to ensure content creation aligns with campaign goals and brand guidelines.
- Monitor and track campaign performance metrics such as engagement, reach, impressions, and conversions.
- **Relationship Building**:
- Establish and maintain strong relationships with influencers, bloggers, and brand ambassadors.
- Cultivate long-term partnerships with key influencers to promote ongoing brand visibility.
- **Content Oversight**:
- Review and approve influencer content before it is published to ensure it meets brand standards and campaign objectives.
- Collaborate with the creative team to develop content ideas that resonate with the target audience and encourage user-generated content.
- **Analytics and Reporting**:
- Analyze campaign data and prepare detailed reports on influencer performance, ROI, and overall effectiveness.
- Use insights to optimize future campaigns and strategies.
- **Market Research**:
- Stay up-to-date with the latest social media trends, platform updates, and emerging influencers.
- Conduct competitor analysis to identify opportunities and threats in the influencer marketing space.
- **Compliance and Legal**:
- Ensure all influencer marketing activities comply with relevant advertising and disclosure regulations.
- Manage contracts, payments, and other administrative aspects of influencer collaborations.
Pay: AED6,000.00 - AED8,000.00 per month
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