Customer Insights Analyst

4 weeks ago


Dubai, United Arab Emirates Precision Hire Solution Full time

Job Purpose: The Customer InsightsAnalyst will be responsible for developing the data infrastructurebehind the customercentric marketing business and improving themarketing data lifecycle from the way data is extracted andprepared to the way analysis is performed and presented. Along withthe marketing enablement team develop and map out the dataingestion and integration processes from various internal andexternal sources streamlining the information for the use of ourmarketing teams. The marketing data platform and tools deliveredwill play a pivotal part in the success of the business servinganalysts and decision makers with the right toolkit to harness datafor years to come.
In this role you will:

  • Collect interpret and simplifyincoming customer and marketing data across multiple data sourcesmaking it usable for different applications. Work closely with thecustomer insights and campaign analysts to help them get the mostout of our data and enable the discovery of actionable insightsthat support decision making across CCMB.
  • Drive continuous improvements in extractionaggregation profiling testing and analysis of terabytes of customerdata. Effectively apply technology to surface insightsautomatically optimise data delivery and simplify selfservicesupport for analysts.
  • Design develop andlaunch robust automated data pipelines that provide stability andaccuracy ensuring analysts can leverage the required customer datain any analytical exercises. Endtoend analytics project ownershipincluding testing and validation of our ETL processes pipelinesattributes and models.
  • Identify and integratenew data streams and establish data sources for various marketingmetrics.
  • Work with our enterprise analyticsand data science teams to research prototype and implement newstatistical methodologies that extend the portfolio of insights wecan provide to the marketing teams.
  • Passionateabout data quality and accuracy identify incomplete or inaccuratedata and proactively monitor for emerging issues. Optimise datapipelines and processes to parse format and transform source datainto units consistent with analytical needs and aligned to thebusiness measurement framework.
  • In partnershipwith IT and the marketing enablement team build a scalable flexibleand extensible middleware / API framework that supports dataintegration with our thirdparty marketing technologypartners.

Qualifications& Experience: To be considered for this role you must meetthe below requirements:

  • Degree or Honours (123 orequivalent) in Marketing Communications or ECommerce.
  • 5 years experience in Brand/Productmanagement.
  • Experience in analytical researchcustomer behaviour analysis.
  • Experience inanalysing customer behaviour for marketing purposes.
  • Statistical analysis skills for marketingpurposes (customer segmentation targeting and profiling digitalattribution econometric modelling multivariate and A/B testing).
  • Experience working with customer segmentationmodels including descriptive and predictive models.
  • Data visualization skills and ability topresent technical solutions to nontechnical audience.
  • Broad understanding of marketing researchcurrent tools methods and applications.
  • Understanding of database architecture and themanagement / synthesis of data distributed across multiple systems(Excel/Access and SQL).
  • Broad understandingand experience working with digital marketing technologiesincluding Google Analytics Google Big Query DMPs targeting/digitaloptimization marketing platforms.
  • Experiencewith Tableau or similar data visualization tools.
  • Proficiency in Microsoft Office Suite.
  • Strong organizational communication andpresentation skills.
  • Ability to handleconcurrent projects with attention to detail and accuracy.
  • Experience developing management levelreporting.
  • Ability to translate technicalconcepts to a broad group of marketingstakeholders.

Salary& Benefits: Join us in Dubai and enjoy an attractivetaxfree salary and travel benefits that are exclusive to ourindustry including discounts on flights and hotels stays around theworld. You can find out more information about our employeebenefits in the Working Here section of our website confidentialFurther information on whats it like to live and work in ourcosmopolitan home city can be found in the Dubai Lifestylesection.This job has been sourced from an external job board.
More jobs on

  • Dubai, Dubai, United Arab Emirates Precision Hire Solution Full time

    Job Purpose: The Customer Insights Analyst is in charge of setting up the data infrastructure for customer-centric marketing and enhancing the marketing data lifecycle, from data extraction and preparation to analysis. Collaborating with the marketing enablement team, developing and outlining data ingestion processes from various sources to streamline...


  • Dubai, United Arab Emirates The Emirates Group Full time

    Job Purpose: The Customer Insights Analyst will be responsible for developing the data infrastructure behind the customer-centric marketing business and improving the marketing data lifecycle, from the way data is extracted and prepared to the way analysis is performed and presented. Along with the marketing enablement team, develop and map out the data...

  • Insights Analyst

    1 week ago


    Dubai, Dubai, United Arab Emirates Zurich Insurance Full time

    Job Summary Zurich Middle East is part of Zurich Insurance Group, one of the world's largest and most experienced insurers. Our mission is to help our local community understand and protect themselves from risk both locally and globally. Reporting to the Head of Propositions & Pricing, the Insights Analyst will be responsible for creating an actionable...


  • Dubai, United Arab Emirates Precision Hire Solution Full time

    Job Purpose: The Customer Insights Analyst will be responsible for developing the data infrastructure behind the customercentric marketing business and improving the marketing data lifecycle from the way data is extracted and prepared to the way analysis is performed and presented. Along with the marketing enablement team develop and map out the data...


  • Dubai, United Arab Emirates Precision Hire Solution Full time

    Job Purpose: The Customer Insights Analyst will be responsible for developing the data infrastructure behind the customercentric marketing business and improving the marketing data lifecycle from the way data is extracted and prepared to the way analysis is performed and presented. Along with the marketing enablement team develop and map out the data...


  • Dubai, United Arab Emirates Manpower Middle East Full time

    Posted Date- 32 minutes ago- Location- Dubai- Discipline- Finance & Banking- Job Reference- 31379- Salary- 0.0Job Title: Customer Insight Finance Analyst JOB SUMMARY - Provide financial leadership and business support to the Franchise Operations Customer team in order to enhance the financial performance of the business, understand the revenue growth and the...


  • dubai, United Arab Emirates Operations Finance Analyst Full time

    Operations Finance Analyst | Operations Finance Analyst DubaiAmazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We...


  • dubai, United Arab Emirates Cigna Health and Life Insurance Company Full time

    Market Insight Senior Analyst page is loadedMarket Insight Senior Analyst Applyremote typeHybridlocationsHKGN 348 Kwun Tong RoadDubai, United Arab Emiratestime typeFull timeposted onPosted Yesterdayjob requisition id24005094Job Description:We are seeking a highly skilled and independent Senior Analyst to join our International Health Insights team, based in...


  • Dubai, Dubai, United Arab Emirates Cigna Health and Life Insurance Company Full time

    Market Insight Senior Analyst page is loadedMarket Insight Senior Analyst Applyremote typeHybridlocationsHKGN 348 Kwun Tong RoadDubai, United Arab Emiratestime typeFull timeposted onPosted Yesterdayjob requisition id Job Description:We are seeking a highly skilled and independent Senior Analyst to join our International Health Insights team, based in...


  • Dubai, Dubai, United Arab Emirates Manpower Middle East Full time

    Posted Date- 32 minutes ago- Location- Dubai- Discipline- Finance & Banking- Job Reference Salary- 0.0Job Title: Customer Insight Finance AnalystJOB SUMMARY Provide financial leadership and business support to the Franchise Operations Customer team in order to enhance the financial performance of the business, understand the revenue growth and the...


  • dubai, United Arab Emirates Cigna Health and Life Insurance Company Full time

    Market Insight Senior Analyst page is loadedMarket Insight Senior Analyst Applyremote typeHybridlocationsDubai, United Arab Emiratestime typeFull timeposted onPosted 4 Days Agojob requisition id24005094Job Description:We are seeking a highly skilled and independent Senior Analyst to join our International Health Insights team, based in Dubai.As a Senior...


  • dubai, United Arab Emirates Cigna Health and Life Insurance Company Full time

    Market Insight Senior Analyst page is loadedMarket Insight Senior Analyst Applyremote typeHybridlocationsDubai, United Arab Emiratestime typeFull timeposted onPosted 4 Days Agojob requisition id24005094Job Description:We are seeking a highly skilled and independent Senior Analyst to join our International Health Insights team, based in Dubai.As a Senior...


  • Dubai, Dubai, United Arab Emirates Sony Music Entertainment Full time

    Data Insights Analyst | Sony Music Entertainment DubaiAt Sony Music Entertainment, we fuel the creative journey. We've played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We've nurtured some of music's most iconic artists and produced some of the most influential recordings of all time.As a...


  • Dubai, United Arab Emirates Manpower Middle East Full time

    Posted Date- about 3 hours ago- Location- Dubai- Discipline- Business Consultancy- Job Reference- 31074- Salary- 0.0**Purpose of Job** **Role** Manage the infrastructure and operational aspect of the Net Promoter Score system in the GCC in close collaboration with the Global NPS team and the global NPS vendor : system maintenance, data mapping, data...

  • Insight Analyst Role

    3 weeks ago


    Dubai, United Arab Emirates Incubeta Full time

    Role Responsibilities: **Social Listening and Analysis**: Utilize advanced social media listening tools, particularly Sprinklr, to monitor and analyze online conversations relevant to our brand and industry. Develop and implement effective boolean queries to refine social media data and extract actionable insights. Create and optimize queries for social...


  • dubai, United Arab Emirates Cafu Full time

    CAFU has a vision to create a better world through connected mobility, serving both consumers and businesses. Every day, we create convenience in motion for our customers in communities across the region. We started as an on-demand fuel delivery app and have now extended our services to car wash, tyre change and battery change...but this is only the...


  • dubai, United Arab Emirates Cafu Full time

    CAFU has a vision to create a better world through connected mobility, serving both consumers and businesses. Every day, we create convenience in motion for our customers in communities across the region. We started as an on-demand fuel delivery app and have now extended our services to car wash, tyre change and battery change...but this is only the...


  • Dubai, United Arab Emirates Noon Dubai Full time

    What you’ll do: We are seeking a highly analytical and customer-focused individual to join our team as a Customer Experience Analyst. In this role, you will be responsible for analyzing customer ratings and reviews, identifying areas for improvement, and implementing strategies to enhance the overall customer experience. Analyze customer ratings,...


  • Dubai, United Arab Emirates Noon Dubai Full time

    What you’ll do: We are seeking a highly analytical and customer-focused individual to join our team as a Customer Experience Analyst. In this role, you will be responsible for analyzing customer ratings and reviews, identifying areas for improvement, and implementing strategies to enhance the overall customer experience. Analyze customer ratings,...


  • Dubai, Dubai, United Arab Emirates Cafu Full time

    CAFU has a vision to create a better world through connected mobility, serving both consumers and businesses. Every day, we create convenience in motion for our customers in communities across the region. We started as an on-demand fuel delivery app and have now extended our services to car wash, tyre change and battery this is only the beginning. We have...