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Regional Head of Marketing, MENA

4 weeks ago

united arab emirates united arab emirates Project Management Institute, Inc. Full time

Are you a dreamer, innovator, thinker, and a do-er who believes in contributing to something that makes a difference?

Make an impact. Join PMI.

How will you make a difference to PMI?

PMI is looking for a Regional Head of Marketing, MENA who will be responsible for leading the development and implementation of competitive marketing strategies based on regional marketing needs. Accountable for managing resources aimed to develop marketing campaigns to achieve expected outcomes in the region. Manages the regional marketing team.

What you’ll bring to the role:

  • Develops regional workable action plans that drive regional country-level initiatives aligned with PMI global Marketing strategies.
  • Supports relevant product launches and events to ensure successful market integration.
  • Develops, executes, and maintains sound marketing and communication plans for the regions and sets priorities for team members.
  • Evaluates the regional campaign and event performance and proposes improvement plans. Cascades learnings to the other regions and Marketing functions.
  • Recommends process optimization opportunities and enthusiastically helps implement process changes.
  • Represents the region in Marketing Strategy sessions including agency briefing and internal campaign development.
  • Supports the MD with all needed periodic progress/status reporting against marketing plans and budgets.
  • Cultivates and nurtures relationships with key media in the region.
  • Effectively communicates PMI’s regional marketing plans and campaigns to engage with stakeholders and promote the PMI brand in the target region.

Role Qualifications:

  • Proficient in English and Arabic
  • Experience in the following countries: Saudi Arabia, UAE, Egypt
  • Bachelor’s degree in marketing or equivalent, MBA preferred.
  • 7-10 years of field marketing leadership experience
  • Ability to develop high-level marketing strategies.
  • Solid understanding of the technical, financial, and operational elements of the organization.
  • Track record of successful vendor management.
  • Ability to effectively collaborate across the organization as well as with external partners.
  • Knowledge of marketing and relationship management tools and techniques with the ability to present and apply them in an association environment and externally on senior management and top executive level.
  • Excellent interpersonal and teamwork skills, including demonstrated team-based operational and strategic results, with the ability to lead, retain, and progress staff.
  • Experience working in an agile, dynamic, and customer-centric environment.
  • Excellent communication, collaboration, presentation, and negotiation skills.

What you can expect from us:

We value and nurture an environment of inclusivity and diversity, and a culture of communication and collaboration. Your health, safety, and well-being come first, and we believe that you should have time for your work, but you should also have time for you.

Join us and you’ll get:

  • An excellent total package, with compensation and benefits based upon your geographic location.
  • Skill development opportunities, to help you grow now and into the future.
  • Access to a global network, to enrich your professional experience.
  • Flexible options to help balance work time and your time.
  • Award and bonus opportunities.

The salary offer will be based on several factors, including the candidate’s demonstrated skills, qualifications, and relevant experience.

Let’s help make the world work better for everyone. Apply today

Project Management Institute, Inc. is committed to providing equal employment opportunities without regard to sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by applicable law. As a government contractor, Company Name is subject to Executive Order 11246, the Rehabilitation Act of 1973 (Section 503), and the Vietnam Era Veterans Readjustment Act of 1974 (VEVRAA), all as amended, which require government contractors to ensure nondiscrimination in employment and to take affirmative action to employ and advance in employment qualified persons without regard to sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by applicable law.

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