Head of Marketing
3 weeks ago
Head of Marketing
Luxury Fashion & Homeware
Riyadh or Dubai
The Opportunity
My client are seeking a dynamic and hands-on Head of Marketing to lead the marketing strategy for two premium brandsa regional luxury homeware brand and an internationally expanding fashion brand . This is a fast-paced and highly strategic role that requires a leader who can seamlessly balance big-picture growth strategies with day-to-day execution .
Why Join
- Make an impact : Oversee the rebrand and relaunch of a leading homeware brand while driving aggressive international expansion for a fast-growing fashion label.
- Diverse marketing challenges : Work across multiple markets, managing everything from 360-degree campaigns and influencer collaborations to TV commercials and pop-up activations .
- Autonomy & Leadership : Lead a team of 4 plus 4 third-party agencies , with the opportunity to shape the brands future.
- Exciting, hands-on role : No two days are the sameyou'll switch between setting a 5-year strategy, organizing international influencer activations, and coordinating high-profile brand collaborations.
Key Responsibilities
Brand Growth & Strategy Oversee marketing efforts for two brands, balancing regional homeware expansion with global fashion growth.
International Expansion Support the fashion brand's continued entry into top-tier global retailers (Harvey Nichols, Selfridges, Zalando, Ounass) and physical store expansion .
Rebrand & Relaunch Lead the transformation of the homeware brand , focusing on brand positioning, presence, and B2B targeting .
360 Marketing Execution Manage influencer collaborations, experiential activations, digital campaigns, and TV commercials .
Budget & Resource Management Work within an 8-10M SAR annual marketing budget , ensuring maximum impact with smart, high-ROI strategies .
Leadership & Agency Management Oversee a small but high-performing marketing team and external agencies , ensuring efficiency and creativity.
High-Stakes Stakeholder Management Work closely with an ambitious, hands-on business owner , navigating the complexities of a privately owned company in a fast-moving market.
What You Bring
- Proven experience leading marketing for a fashion, beauty, or luxury lifestyle brand .
- Strong background in multi-market marketing , including influencer engagement, activations, and retail marketing.
- Hands-on leadership style willing to roll up your sleeves while shaping long-term strategy.
- Experience working in a privately owned business , with the ability to bring structure and process to a high-energy, entrepreneurial environment
- Understanding of Saudi/Dubai markets and cultural dynamics .
- Strong stakeholder management skills, able to work closely with a visionary owner.
What to Expect
A fast-paced, dynamic environment with high expectations.
A brand-first approach, balancing creativity with commercial success .
An exciting mix of strategy and execution you'll be hands-on yet visionary .
The opportunity to shape two premium brands in one of the world's most exciting luxury markets .
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