Head of Marketing

3 weeks ago


United Arab Emirates Career Renew Full time

Career Renew is recruiting for one of its clients a Head of Marketing - Crypto - candidates need to be based in the Europe to Australia timezones.

We are looking for an experienced and strategic Head of Marketing to lead our marketing initiatives. This role requires a deep understanding of the blockchain ecosystem, a proven track record in marketing leadership, and the ability to drive brand growth in a competitive landscape.

Role & Responsibilities

  • Develop and execute our overall marketing strategy, leading go-to-market for new partnerships, products, and ecosystem developments
  • Shape and elevate our Protocol's brand identity within the blockchain industry
  • Lead strategic positioning and create compelling content and narratives around chain abstraction and placing us as the thought leader
  • Design strategies to grow and engage developer and user communities including both digital and real-world activations
  • Position leadership and team members for visibility via conferences, podcasts, and media opportunities
  • Cultivate relationships with KOLs, Media houses, and other stakeholders both globally and in specific regions to build our presence
  • Build and manage a high-performing marketing team to drive results
  • Collaborate with product, engineering, and business development teams for cohesive messaging
  • Define, monitor, and report key marketing metrics to measure impact and guide decision-making
Requirements

7+ years of experience in marketing, with at least 3 years in a leadership role within the blockchain or technology sector.

Has led marketing for a well-known crypto brand.

Experience on both developer and consumer-focused products.

Benefits
  • We have real scale - our product reaches millions of people in crypto and our users love us
  • No micromanagement - we trust each other and empower employees to make decisions autonomously
  • We are a team of builders - we're always shipping
  • Good vibes - we are all team players that only want the best for each other and the company
  • Remote Friendly - Enjoy the flexibility of remote work
Seniority level
  • Executive
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • IT Services and IT Consulting
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