Commercial Analyst

3 weeks ago


Dubai, United Arab Emirates AccorHotel Full time

The Commercial Analyst performs analysis andapplies a logical structured and disciplined approach to translatekey financial and commercial aspects into actionableinsights.  (S)he interprets and synthesizes data exercisesprofessional scepticism to challenge data and identifies meaningfulinsights to developrecommendations.

Pricing:

  • Perform A/B testingand price elasticity reports validating price optimization andpromotion simulations results.
  • Constant reviewprice positioning vs. competitors by marketsegment.
  • Monitors IDeaS price and forecastrecommendations and suggest actions based on monthly and yearlystrategies.
  • Support corporate group long stayand leisure segment pricing analysis group & cateringpricing tool group displacement analysis to be completed for eachlarger group leisure pricing for monthly promotions and regulartacticaloffers.

Reporting:

  • Support in preparingfor the weekly revenue meetings.
  • Work closelywith Director of Revenue and Director of Sales & Marketingin preparing weekly/monthly reports including forecast for allrevenue streams (F&B and Spa).
  • SupportDigital Marketing team with performance analysis of onlinecampaigns help identify future need periods to ensure digitalmarketing spend is focused to drive optimal businessmix.

Analysis:

  • Adhoc duties and tasksas directed by the Director of Revenue or Director of Sales& Marketing that assist and support hotel revenueperformance.
  • Utilize business intelligencetools (Axis BI Demand 360 STR Opera Reporting etc.) to identifyrelevant trends risks and price affectingconsideration.
  • Champion special projectsrelating to market research and competitoractivities.

DataIntegrity:

  • Worksclosely with Reservations Manager in making sure data inputintegrity quality assurance standards and rate codes are up todate.
  • Using tools provided (Opera IdeasInTouchData TARS Tool) maintain update and share information in theareas required market segments analysis anddemographic.
  • Monitor data entry quality ofgroup and catering blocks and ensure irregularities are fixed bythe events team.
  • Conduct OTA audits to ensurerate parity throughout our onlinechannels.

RevenueCulture and training:

  • Develop and implementon the job revenue culture and excel training for theteam.

DAILYDUTIES:

  • Updates dailyPickup report.
  • Controls roomavailability.
  • Controls groupblocks.
  • Monitor performance of leisurepromotions and update availability chart recommend pricing updates90/180/365 days out.
  • Updates reports to monitorimpact of promotional programs.
  • Updates andmaintain all 3rd party web sites on a dailybasis.
  • Updates and maintenance of GDS (via CRS)& Opera system.
  • Monitors specific tasksassigned related to IDeaS.
  • Monitors upsellingprogram and flag not eligibletransactions.
  • Monitors partner allocation andnotify in case of breach.
  • Monitor parity issuesand find the source to solve them.
  • Workhandandhand with Reservations manager and Director of rooms tomonitor overbooking policy and adjust according to market mix dailymovements and historical wash and leadtimes.
  • Apply spot check on reservations andfront office data inputs and transactions rectify and provideproper training on mistakes.
  • Ensure correctmarket segmentation and rate codes of gainedbusiness.

MEETINGS:

  •  Attending:weekly Revenue reservations groups leisure and pricingmeetings.
  • Supporting: Budget and Forecastmeeting.
  • Conference Calls: Monthly RevenueManagers Conferencecalls.

REPORTS:

  • Daily/Weeklypickup Reports
  • OTA InsightReport
  •  Market Share CompetitionReports
  •  Demand 360Reports
  • Weekly Revenuereport
  • Weekly sales reports leisure segmentperformance group & catering pacereport
  • Monitor incentive reward performance ofkey accounts
  • Month endreports
  • Day by Day Forecast 306090 days out andyear end
  • Daily weekly annual IDeaS taskscompletion

OCCUPATIONALHEALTH &SAFETY:

  • To follow theHotel set Safety standards and adhere to all rules and regulationsas set out by the Occupational Health and Safety Act and to takereasonable care at work so as not to put self or others atunnecessaryrisk.

Qualifications:

  • Proficient withExcel & Microsoft officeapplications.
  • Previous experience or internshipin revenuemanagement preferred.
  • ExcellentEnglish required.
  • Ability to work underpressure.
  • A strong sense ofanalysis.

RemoteWork :

No


EmploymentType :

Fulltime


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