Field Marketing Manager, METNA
1 month ago
Build the corporate strategy to support the local pipeline generation needs for across METNA region across commercial and enterprise accounts, both direct and with partnersFully understand the local sales go-to-market motion, interpret local market dynamics, and develop a robust plan aligned to sales and marketing goalsAdopt a ‘marketing 360’ approach, improving an array of marketing channels and tactics for innovative, road mapping; Vectra-owned events, third party sponsorships, direct mail, ABM, digital, PR, social, customer, content etc.Track pipeline development, efficiency, and effectivenessProvide leadership and input on field requirements for integration into corporate-run marketing programs and campaignsEnsure feedback from sales leadership to drive alignment of regional marketing investment, balancing marketing and sales requirementsAlign with our PR agency to drive awareness of the brand, messaging, positioning, and marketing programs
What Will Impress Us
Demonstrated and validated experience in B2B SaaS in similar capacity or functionOutstanding communication and interpersonal skills with the ability to build cross functional relationships with key partners and closely align with the sales and ADR teamsExcellent customer-facing skillsProficient in Salesforce, Hubspot and Microsoft packages. Bizible a bonusAbility to balance and prioritise across simultaneous projectsOrganised and programmatic problem solver; ability to develop campaign recommendations and plansAbility to analyse data and present results in a digestible mannerBudget management experience and the associated processesAn excellent mix of innovative and analytical thinkingHave the capacity to be proactive, handle some degree of ambiguity, and the challenge of evolving goalsBe open to integrating into a team and establishing relationships within a remote working environment
Sounds like this could be a match? We are looking forward to receiving your application#J-18808-Ljbffr
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