CRM Specialist

3 weeks ago


dubai, United Arab Emirates Lamborghini Abu Dhabi & Dubai Full time

Job Title: CRM Specialist

Job Description:

A CRM Specialist is responsible for supporting the Customer Relationship Management (CRM) team in managing customer data, ensuring data accuracy, and assisting in CRM-related tasks and activities. They play a crucial role in maintaining organized customer databases, supporting customer engagement initiatives, and contributing to overall customer relationship strategies.

Duties and Responsibilities:

Data Management:

  • and update customer databases within the CRM system.
  • the accuracy and completeness of customer records, including contact details, preferences, and purchase history.
  • cleanse and deduplicate data to maintain data quality.

Lead Management:

  • in tracking and managing leads generated through various sources.
  • leads to appropriate sales representatives and monitor follow-up activities.
  • lead statuses and ensure timely follow-ups are conducted.

Customer Engagement Support:

  • in creating and scheduling email campaigns, newsletters, and other customer communications.
  • the implementation of customer engagement strategies, including sending surveys, gathering feedback, and analyzing responses.
  • customer interactions and assist in tailoring future communications based on customer behavior.

Reporting and Analysis:

  • reports and dashboards to analyze CRM data, including customer interactions, sales performance, and campaign effectiveness.
  • in analyzing customer data to identify trends, preferences, and opportunities for improvement.
  • reports and summaries for CRM team and management.

CRM System Support:

  • technical support to CRM users, assisting with system navigation and troubleshooting issues.
  • in the customization and configuration of CRM tools and features as needed.
  • with IT and CRM administrators to resolve system-related problems.

Documentation and Training:

  • and maintain documentation related to CRM processes, workflows, and best practices.
  • in training new employees on CRM usage and protocols.
  • the development of training materials and resources.

Customer Feedback and Surveys:

  • in designing customer surveys to gather feedback on products, services, and customer experiences.
  • and organize survey responses, preparing summary reports for analysis.
  • with the CRM team to implement improvements based on customer feedback.

Compliance and Data Security:

  • compliance with data protection regulations and company policies related to customer data.
  • in implementing data security measures to safeguard customer information.
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