Senior Executive

2 months ago


dubai, United Arab Emirates Hearts & Science Full time
Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real-time to aggregate effective reach and deliver the right message at the right time. Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.We are a marketing agency that is pioneering the future of how brands and people will interact in the post-media world.We are currently seeking a Senior Executive - Biddable to join our MENA HQ in Dubai Media City. A typical day will include:Provide strong expertise across Paid Social/ Paid Search and Programmatic Consult and guide team to design and implement biddable strategies for a diverse portfolio in the MENA regionWork closely with the operation teams to ensure campaigns are hitting their KPIs by providing optimization guidance and support with troubleshooting Be the point of expertise in client conversations about Biddable Strategies and best practices Lead on clients onboarding and support with their technical setup across biddable platformsDevelop strong and trusting relationship with clients by providing innovative solutions to help them achieve their business objectiveWork closely with key publishers to stay on top of industry trends and build an innovation roadmap for our key clientsWork on Quarterly Business Review by consolidating insights and recommendationsDeep understanding of the biddable advertising ecosystem: activation platforms, tagging, measurement, data providers, DMP/CDP, etc.Be the go-to-person for all things biddable by providing training, consultation, best practices, updates on platforms and support to various team members as neededLead on cross-functional digital projects such as data partnerships, attribution modeling, DCO, etc.Own the biddable section for new business pitches by showcasing forward-thinking, strong understanding of biddable capabilities and story-tellingTo land this position you must have:2-3 years proven experience within Paid Social/Paid Search and Programmatic Strong client relationship and ability to design biddable strategiesInnovative thinking with an entrepreuneurial approach Critical thinker and problem-solving skillsStrong leadership, attention to detail and organizational skillsTeam player with time-management skillsDetail-oriented with analytical, communication and presentation skills (both verbal and written)Strong understanding of tracking ecosystem: MMP, Analytics360, and Campaign ManagerGood to have: Facebook Blueprint, SA360 & DV360 certifications, Analytics360 certification, Campaign Manager certification
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