Digital Marketing Manager

10 hours ago

Dubai, Dubai, United Arab Emirates Media247 Digital Full time 60,000 - 120,000 per year

Overview:

We're looking for a highly strategic and results-driven
Digital Marketing Manager
to lead the planning and execution of multi-channel marketing strategies across our client portfolio. The ideal candidate will possess a deep understanding of
communication strategy, funnel architecture, performance marketing
, and
client proposal creation
. This role is built for someone who can think like a strategist, plan like a media director, and communicate like a brand storyteller.

Key Responsibilities:Strategy & Planning

  • Develop monthly and quarterly
    digital marketing strategies and funnel frameworks
    for each client, aligning with business goals and KPIs.
  • Translate client briefs into
    clear, data-backed communication strategies
    across paid, owned, and earned media.
  • Design
    end-to-end funnel systems
    for lead generation, nurturing, and conversion, ensuring seamless user journeys.
  • Collaborate with creative, media buying, and content teams to ensure strategic consistency across all deliverables.
  • Conduct competitor benchmarking, audience analysis, and campaign performance forecasting.

Client Communication & Proposals

  • Create
    high-value, insight-driven marketing proposals
    that articulate ROI, targeting logic, and creative direction.
  • Present strategies, funnel logic, and campaign outcomes confidently to clients and internal stakeholders.
  • Work closely with business development to support new client acquisitions with strategic decks and presentations.
  • Oversee the alignment of all proposals, ensuring tone, structure, and presentation quality meet premium agency standards.

Execution & Leadership

  • Lead and mentor a small team of specialists (performance, content, design, and analytics).
  • Ensure campaigns are launched on time, within budget, and meet quality benchmarks.
  • Monitor performance dashboards (Google Ads, Meta, Analytics, etc.), interpret results, and recommend optimization strategies.
  • Drive innovation by implementing new tools, automation workflows, and marketing technologies that enhance results.

Required Skills & Qualifications

  • 5+ years
    of experience in digital marketing or strategy roles (agency experience preferred).
  • Strong knowledge of
    Google Ads, Meta Ads, LinkedIn Campaign Manager, and marketing analytics tools
    .
  • Proven expertise in
    building marketing funnels
    (lead gen, remarketing, awareness-to-conversion paths).
  • Strong understanding of
    consumer psychology, copywriting logic, and communication hierarchies
    .
  • Proficiency in creating
    proposal decks and presentations
    using PowerPoint, Keynote, or Canva.
  • Excellent communication and client-facing presentation skills.
  • An analytical mindset with the ability to translate data into actionable insights.
  • Familiarity with CRM systems, automation tools (HubSpot, Zoho, etc.), and reporting platforms.

Preferred Attributes

  • Highly organized and proactive with a problem-solving mindset.
  • Creative thinker who can balance storytelling with performance metrics.
  • Ability to handle multiple clients simultaneously with strategic clarity.
  • Deep understanding of the UAE/GCC market dynamics and digital ecosystem trends.

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