Visual Merchandising Specialist

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About The Role
The Visual Merchandising (VM) team shapes the brand experience across all SIS, full-price, and outlet stores in the MEA region.

They ensure consistent application of PVH brand standards by collaborating closely with departments at the Dubai office and PVH headquarters, driving seasonal launches from windows to in-store VM, managing store openings, and adapting the brand to local market needs.

We are seeking a dedicated VM Specialist to lead virtual and in-person training sessions across the MEA region, including Styling Training, Visual Merchandising, and VM Academy. This role is responsible for the execution of new store openings, seasonal installations, and the implementation of market-specific visual guidelines. The VM Specialist plays a key role in maintaining high brand standards and consistency across all stores, while supporting seasonal updates, special projects, and the ongoing development of local teams.

Key Responsibilities

• Plan, create, and execute a comprehensive schedule of in-store or virtual support to collaborate closely with store teams and franchise partners, ensuring high levels of VM execution and brand consistency.
• Identify educational needs across partners and provide timely training sessions.
• Create seasonal, localized VM guidelines based on PVH HQ directives and tailored to the market's buy, ensuring alignment with brand standards and regional relevance.
• Develop and deliver VM training programs, including Styling Training and Visual Merchandising Training, for partners and customers.
• Prepare documentation for new store openings and store designs in collaboration with architects and Franchisee Managers.
• Collaborate with the local production specialist to ensure window installations and VM strategies are executed effectively.
• Place timely orders for window and in-store materials for both existing and new stores.
• Ensure windows and installations are executed to the highest standards.
• Liaise with retail professionals, including buyers, marketing executives, and retail merchandisers when necessary.
• Support the setup of seasonal showrooms and collaborate with the PVH headquarters and local sales team on visual strategies and execution.
• Support seasonal sell-ins by providing visual merchandising advice to ensure alignment with brand strategy and product focus.
• Stay current with industry and market trends to inform VM strategies.
• Prepare and submit relevant information to the PVH headquarters.
• Assist and support key marketing events within the MEA region.

Requirements

• 2–5 years of experience in a similar Visual Merchandising role within the fashion industry.
• Experience working across different countries and in multicultural environments is a strong advantage.
• Strong affinity for fashion, art, and lifestyle branding, with an enthusiastic, hands-on, and proactive mindset.
• Proven ability to prioritize, multitask, and manage time effectively in a fast-paced regional role.
• Excellent communication and confident presentation skills; able to liaise effectively with retail professionals, including buyers, marketing executives, and merchandisers.
• Skilled in developing localized VM strategies aligned with global guidelines and tailored to regional market needs.
• Comfortable working independently and under guidance, with strong planning and follow-through.
• Proficiency in visual tools such as Photoshop, Illustrator, PowerPoint, SketchUp, or similar software.
• Fluent in spoken and written English; knowledge of Arabic or French is a plus.
• A valid driving license and willingness to travel extensively across the Middle East and Africa region.

About PVH
We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That's the Power of Us, that's the Power of PVH+.

One of PVH's greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH
here
.

PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential.