Channel Manager Middle East

2 weeks ago

Dubai, Dubai, United Arab Emirates Brady Europe, Middle-East & Africa Full time $80,000 - $120,000 per year

We are looking for a strategic and relationship-driven Channel Manager to join our growing team in the Middle East and to develop and grow a network of value-added partners that align with the company's standards and specialized product portfolio. This role is critical in driving sustainable growth by building long-term, performance-based partnerships with technically capable and market-savvy partners.

The ideal candidate will understand how to identify and nurture partners that bring more than just reach; they bring expertise, customer access, and real market impact.

Key Responsibilities:

  • Manage relationships with existing partner network in the region.
  • Identify, onboard, and manage relationships with value-added partners.
  • Develop and implement business plans focused on solution selling, customer engagement, and long long-term growth, rather than transactional sales.
  • Monitor and drive partner performance to meet sales and profitability targets.
  • Conducts regular business reviews with key partners to assess performance and identify opportunities for growth.
  • Contribute to the continuous improvement of Brady's Partner Program, with a focus on building strategic, mutually beneficial partnerships.
  • Collaborate closely with the internal teams (sales, marketing, product management) to ensure partners are equipped and supported effectively.
  • Provide training and enablement to partners on product offerings, positioning, and selling strategies.
  • Ensure partners adhere to pricing guidelines, branding policies, Brady values, and compliance requirements.
  • Manage partner conflict resolution and assist with opportunity tracing as needed.
  • Regularly update CRM (Salesforce) with accurate customer and opportunity data.

Profile:

  • Bachelor's degree in Business Administration, Sales, Marketing, or a related field.
  • 5+ years of experience in channel sales and business development, preferably in an industrial, technical, or manufacturing environment.
  • Proven track record of managing indirect sales and achieving or exceeding revenue targets.
  • Strong understanding of indirect sales models, channel dynamics, value-selling, partner enablement, and how to drive growth through engaged and capable partners.
  • Proven success in building and managing value-based partnerships, ideally in a solutions-oriented sales model.
  • Excellent communication, negotiation, and relationship-building skills.
  • Willingness to travel as needed.
  • Candidates must be based in UAE or Qatar

We offer:

  • Competitive Salary
  • Commission Scheme
  • Medical Insurance
  • 22 days of vacation
  • Allowances
  • Training and development opportunities,…

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