Digital Marketing Professional
1 day ago
Estimated Salary: $60,000 - $80,000 per annum
About the Role:We are seeking a highly motivated and experienced Digital Marketing Professional to join our client's team in Abu Dhabi. As a key member of the marketing team, you will be responsible for developing and implementing digital marketing strategies to drive brand awareness, generate leads, and increase customer engagement.
Key Responsibilities:- Develop and Implement Digital Marketing Strategies: Develop and implement comprehensive digital marketing plans to achieve business objectives, focusing on social media, email, and search engine marketing.
- Manage and Optimize Digital Campaigns: Manage and optimize digital campaigns across various channels, ensuring maximum ROI and continuous improvement.
- Create Engaging Content: Create and curate engaging content for social media platforms to increase brand awareness and engagement.
- Monitor and Analyze Performance Metrics: Monitor and analyze digital marketing performance metrics, providing actionable insights and recommendations for improvement.
- Conduct Market Research: Conduct market research and stay updated on industry trends to identify new opportunities for growth.
- Collaborate with Cross-Functional Teams: Collaborate with cross-functional teams to ensure consistent brand messaging and alignment with overall marketing objectives.
- Manage Website: Manage and maintain the company website, ensuring it is up-to-date and optimized for search engines.
- Implement SEO Techniques: Utilize SEO techniques to improve website ranking and drive organic traffic.
- Stay Updated on Industry Trends: Stay updated on the latest digital marketing tools and technologies, making recommendations for their implementation.
- Plan and Execute Online Events: Assist in the planning and execution of online events and promotions.
- Monitor and Respond to Customer Inquiries: Monitor and respond to customer inquiries and feedback on social media platforms.
- Prepare Reports: Prepare and present regular reports on digital marketing efforts and results to management.
- Bachelor's Degree: Bachelor's degree in Marketing, Communications, or a related field.
- Experience: Minimum of 1 year of experience in digital marketing.
- Digital Marketing Tools: Strong knowledge of digital marketing tools and techniques, including SEO, SEM, and social media marketing.
- Analytics Tools: Experience with Google Analytics and other digital marketing analytics tools.
- Communication Skills: Excellent communication and writing skills.
- Creative Thinking: Creative thinking and problem-solving abilities.
- Teamwork: Ability to work independently and in a team environment.
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