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Brand Strategist

1 month ago

Sharjah, Sharjah, United Arab Emirates Kantar dubai Full time
Key Responsibilities:

As a Brand Manager at Kantar Dubai, you will be responsible for driving business growth through effective brand management. Your key responsibilities will include:

  • Market Analysis: Conducting thorough market research to understand consumer behavior, market trends, and competitor activity.
  • Strategy Development: Developing and implementing strategies that resonate with our target market, including budget planning, performance specifications, and sales estimates.
  • Marketing Initiatives: Planning and executing marketing campaigns, events, sponsorships, and corporate social responsibility programs to increase brand awareness and drive sales.
  • Team Collaboration: Collaborating with cross-functional teams, including marketing, creative, legal, and sales to ensure alignment and effective execution of marketing initiatives.
  • Performance Measurement: Measuring and reporting on campaign performance, tracking key performance indicators (KPIs), and return on investment (ROI) to inform future marketing strategies.

Requirements: To succeed in this role, you will need to have a strong understanding of marketing principles, excellent analytical and problem-solving skills, and the ability to work effectively in a fast-paced environment.