Social Media Content Creator
4 weeks ago
Talent Pal is a leading luxury retail company in the Middle East, offering a portfolio of high-end brands in fashion, jewelry, home, and department store categories. Our retail division, Al Tayer Insignia, represents some of the world's best luxury brands, including Bloomingdales, Harvey Nichols, and Armani.
About The RoleWe are seeking a highly skilled Social Media Executive to join our team. As a Social Media Executive, you will be responsible for delivering engaging and creative content across all social media channels, covering fashion brands, relevant culture stories, travel, and marketing messages. You will work closely with our Customer Care team to ensure community insight requests and concerns are accurately recorded, answered, and/or escalated to the relevant Department Heads/Leads.
What You'll Be Doing- Write and schedule content for channel feed posts daily
- Regularly create and adapt content for channels
- Support Social Media Instant with copy and scheduling across all channels and capturing in-store activations as set by marketing calendars
- Support the Social Media Manager and Organic and Social Media Producer on all social media imagery, including RTW Fine Jewelry & Watches and still life, and advising on social media best practices for these areas
- Ensure all tweets are tagged with a social catalog contributing to the sales performance of the channel. In conjunction with Marketing Events & PR teams, ensure all Paid and Performance Campaigns are supported for the best commercial outcomes
- Responsible for aligning social media content with key trade messages and coop partnerships
- Work collaboratively with Studio & Production, Editorial & Styling, Content & Digital Design teams, as well as other responsible business contributing teams for content
- Brief in weekly content, such as stories and product collages
- Weekly, monthly, and quarterly reporting on social media performance
- Contribute and assist with end-of-campaign reporting for brand campaigns from our organic social channels
- Ensure the Customer Care team is kept in the loop of happenings on social and provided with relevant credits
- Monitor customer comments and escalate any cases as necessary
- To remain agile, reacting to shifting social media trends & consumer sentiment to always remain relevant
- Monitor competitor activity and industry innovation to ensure our department remains ahead of the curve
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