Freelance Market Researcher
3 days ago
Voli Agency Job Opportunity
We are excited to offer a challenging and rewarding job opportunity for a Freelance Product Research Analyst to join our team at Voli Agency. In this role, you will be responsible for leading our product research efforts, conducting in-depth research and analysis to inform our product development strategies.
Key Responsibilities:
- Market Analysis: Conduct comprehensive research on consumer preferences, market trends, and competitive landscapes to identify areas for improvement and opportunities for growth.
- Consumer Insights: Gather insights into consumer behaviors, needs, and preferences through surveys, interviews, and focus groups, and translate findings into actionable recommendations for product development.
- Competitive Analysis: Analyze competitor products, pricing strategies, and market positioning to identify strengths, weaknesses, opportunities, and threats to our product portfolio.
- Trend Identification: Monitor industry trends, technological advancements, and emerging consumer preferences to provide informed recommendations for product development.
- Data Interpretation: Analyze complex datasets to extract meaningful insights and trends, using statistical tools and data visualization techniques to present findings effectively.
- Reporting: Prepare clear and concise reports and presentations summarizing research findings and strategic recommendations.
- Collaboration: Work closely with product development, marketing, and sales teams to align research findings with product strategies and business objectives.
- Project Management: Manage multiple research projects simultaneously, ensuring timely delivery and adherence to quality standards.
Requirements:
- Experience: Entry Level
- Education: Bachelor's degree in Marketing, Business Administration, Economics, Psychology, or a related field. Advanced degree (Master's) preferred.
- Research Skills: Proficiency in qualitative and quantitative research methodologies, including survey design, interviews, and data analysis tools.
- Analytical Abilities: Strong analytical skills with the ability to interpret data, identify trends, and make data-driven recommendations.
- Communication Skills: Excellent written and verbal communication skills. Ability to present complex information in a clear and actionable manner.
- Detail-Oriented: High attention to detail and accuracy in data collection, analysis, and reporting.
- Team Player: Strong interpersonal skills and the ability to collaborate effectively with team members and stakeholders.
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