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Market Research

4 weeks ago


Dubai, Dubai, United Arab Emirates Goodyear Middle East Full time

Market Research & Intelligence Analyst

Goodyear Middle East- Dubai, UAE

Posted In 31/7/2013

Job Description

The role is open to experienced MRI, Marketing specialists who would like to be a part of a Goodyear team working in a fast-paced, world-class organization, driven by leading edge technology.

Your main responsibilities will be:

  1. Plan, design, organize, lead, analyze, and report results of standards as well as ad-hoc studies for all business units (consumer, truck farm, and OTR) for all brands of Goodyear (Goodyear, Dunlop, Fulda, and Sava).
  2. Negotiate and agree on research projects based on research brief in line with research objectives. Communicate with clients to understand and document the business objectives. Formulation of analysis plans.
  3. Designing or assisting in the development of questionnaires and discussion guides to ensure the necessary data is captured.
  4. Authoring reports containing actionable recommendations.
  5. Manage a broad range of sources of future market information, including undertaking and managing specific market investigations as necessary.
  6. Analyze and characterize future markets by assessing the market size/growth, value chain business models, dynamics, key players, etc. Create simple models to describe and simulate market scenarios; this will also require coordination with local sales teams.
  7. Manage, maintain, and update all aspects associated with reading the markets. Communicate any and all changing trends to stakeholders.
  8. Manage, maintain, and update all aspects of future sales estimations based on key economic indicators, competitor activities, and other external market conditions.
Job Requirements

Experience: Min: 2 Years Max: 4 Years

Career Level: Junior

Job Type: Full Time

Vacancies: 3 Open Positions

Salary: Negotiable

Gender: Any

Degree Level: Bachelor's degree

Major: Marketing

Languages: Any

Own a Car: Any

Have Driving License: Any

Job Skills

To join our team you will need:

  1. University (or equivalent) degree in Economics/Business/Marketing/Market Research or broader field (sciences, mathematics, statistics) with relevant work experience.
  2. 2-4 years of experience with an international market research, marketing, or similar function. Previous experience in an international environment and in managing ad hoc international projects.
  3. Extensive knowledge of research methodologies (qualitative and quantitative), statistics, and analysis techniques.
  4. Solid understanding of the market research business in planning and execution. Experience or knowledge of the automotive or tire industry, products, and market is an additional asset.

Are you looking for an opportunity to join a company that has a long history and an exciting future? A place where you can grow within an international organization? A role where you will contribute to increasing the innovation, safety, and sustainability of the tires that drivers across EMEA rely on every day? This opportunity might be just what you are looking for

About The Company

Goodyear is one of the world's largest tire manufacturers. Worldwide we employ more than 71,000 people and manufacture our products in 53 facilities across 22 countries. Within the Europe, Middle East & Africa (EMEA) region, our team of almost 25,000 people is focused on designing, developing, producing, marketing, selling, and distributing our tires and related services.

Company Industry

Manufacturing & Production

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