Digital Marketing Manager
6 days ago
We are seeking a highly skilled and experienced Digital Marketing Manager to join our team at Mubadala. As a key member of our marketing team, you will be responsible for developing and executing targeted and tactical marketing campaigns to drive business growth and brand awareness.
Key Responsibilities- Marketing Campaign Planning: Develop and execute comprehensive marketing campaigns to achieve business objectives, including campaign strategy, budget planning, and resource allocation.
- Creative Content Production: Oversee the production of high-quality creative content, including video, social media, and other digital assets, to support marketing campaigns.
- Media Buying and Planning: Manage media buying and planning activities, including identifying target audiences, selecting media channels, and negotiating media rates.
- Analytics and Reporting: Monitor and analyze campaign performance using marketing analytics tools, and provide regular reporting and insights to stakeholders.
- Team Collaboration: Work closely with cross-functional teams, including media intelligence, social media, and creative teams, to ensure seamless campaign execution.
- Brand Management: Ensure all marketing campaigns align with Mubadala's brand guidelines and narrative, and maintain a high level of brand awareness and salience.
- Project Management: Manage multiple projects simultaneously, prioritize tasks, and meet deadlines while maintaining a high level of quality and attention to detail.
- Stakeholder Management: Build and maintain strong relationships with internal stakeholders, including senior management and leadership teams, to ensure effective communication and collaboration.
- Relevant Experience: Minimum 3 years of experience in digital marketing, with a focus on campaign planning, creative content production, and media buying.
- Creative Media Content Production: Experience in producing high-quality creative content, including video, social media, and other digital assets.
- Marketing Analytics Tools: Proficiency in marketing analytics tools, including Google Analytics, Sprinkler, and other relevant tools.
- Project Management: Proven ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines.
- Brand Management: Understanding of brand management principles and ability to maintain a high level of brand awareness and salience.
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