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Digital Marketing Manager
2 months ago
Key Responsibilities:
1. Digital Marketing Strategy:
Develop and implement comprehensive digital marketing strategies tailored to meet the business objectives of Etihad Airways, ensuring alignment with the company's goals.
2. Paid Advertising:
Plan, execute, and optimize paid advertising campaigns on various digital platforms, including Facebook, Instagram, LinkedIn, TikTok, Twitter, and Google Ads, with a strong focus on achieving maximum return on investment (ROI).
3. Campaign Management:
Manage all aspects of digital campaigns, including budget allocation, ad creative development, targeting, and bid management.
4. Performance Analysis:
Analyze campaign performance data and generate reports to measure the effectiveness of marketing efforts. Provide insights and recommendations to optimize campaigns and improve ROI.