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Retail Marketing Director
2 months ago
- Department Leadership: Oversee and direct the marketing team to achieve business objectives.
- Market Research: Conduct thorough market research to identify trends, opportunities, and challenges.
- Competitor Analysis: Gain in-depth knowledge of competitors' marketing initiatives and strategies.
- Marketing Strategy: Develop and execute comprehensive marketing strategies to increase brand awareness and drive business growth.
- Annual Marketing Plan: Create and oversee the annual marketing plan, aligning with business goals and objectives.
- Marketing Budget: Develop and manage the annual marketing budget, allocating resources effectively.
- Event Management: Organize and execute promotional events to engage with customers and stakeholders.
- Product Launch: Lead the launch of new products, ensuring successful market introduction.
- Brand Representation: Represent the company in strategic partnerships, public relations, and media outreach.
- Content Creation: Produce high-quality online content and manage the company's publications to maintain a strong brand presence.