E-Commerce Director
5 days ago
We are seeking an experienced E-Commerce Manager to oversee the development, execution, and optimization of our online sales and presence. The ideal candidate will be responsible for managing all aspects of our e-commerce operations including web design, market research, analytics, marketing strategy, and customer service.
Company OverviewAt Wood PLC, we are committed to delivering exceptional customer experiences through innovative e-commerce solutions.
Job DescriptionThe successful candidate will lead the creation and execution of strategic e-commerce initiatives that align with the company's overall objectives, driving profitable growth. This includes:
- E-commerce Strategy Development: Develop and implement e-commerce strategies that drive revenue growth and enhance customer engagement.
- Website Management and Optimization: Ensure the website's operational capabilities meet the highest standards, providing a seamless, engaging, and efficient user experience.
- Data-Driven Performance Analysis: Analyze key performance indicators (KPIs) such as click-through rates, bounce rates, and customer retention rates to inform data-driven decisions.
- Third-Party Integrations: Leverage analytics tools to monitor KPIs and make informed decisions that optimize website performance and refine marketing and site strategies.
- Operations: Manage day-to-day operations and develop operational procedures for e-commerce activities, ensuring alignment with business operations.
- Product Management: Oversee the online product catalogue, ensuring it reflects the brand, aligns with market demand, and is effectively promoted to maximize sales potential.
- Promotions & Pricing: Manage product promotions and pricing strategies to align with inventory and sales objectives.
- Customer Experience and Service Management: Provide solutions for complex customer service issues that arise from online transactions.
- Technical and Security Oversight: Ensure the e-commerce platform is robust, secure, and compliant with relevant regulations.
- Vendor and Partner Management: Manage relationships with external vendors and technology partners to ensure they meet the needs of the business.
- Innovation and Market Adaptation: Stay abreast of emerging e-commerce trends and technologies to maintain a competitive edge in the market.
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