Digital Advertising Account Strategist

4 weeks ago


Dubai, Dubai, United Arab Emirates TikTok Full time

Job Summary

We are seeking a highly skilled Digital Advertising Account Strategist to join our team at TikTok. As a key member of our advertising team, you will be responsible for managing a portfolio of client accounts, driving revenue growth, and delivering exceptional customer experiences.

Key Responsibilities

  • Manage 50-80 client accounts to improve their performance and drive revenue growth.
  • Monitor account performance, communicate with clients, and defend revenue or discover new growth opportunities.
  • Analyse priority account performance, create optimisation strategies, and sell through to clients.
  • Scale up accounts to maximise revenue potential.
  • Provide general creative tips, best practices, bidding/budget/targeting recommendations, and communicate with clients to increase investment on TikTok ads.
  • Identify high-value opportunities and low-hanging fruit, and develop strategies to drive revenue.
  • Tier BoB and apply different approaches to manage clients of each tier to drive revenue.
  • Remove ad review blockers for advertisers by communicating effectively with customers and internal stakeholders.
  • Collaborate with internal resources to develop product features, tools, and delivery/account management strategies that empower customers and enhance AM work efficiency.

Requirements
  • Excellent written and verbal communication skills in both Arabic and English.
  • Experience as an Account Manager in digital advertising/tech industry.
  • Strong learning ability, data analysis skills, and ability to identify insights to assess campaign performance.
  • Strong attention to detail and proven ability to manage conflicting priorities and meet tight deadlines.
  • Experience working in a fast-paced, client-facing technical services environment supporting web-based products.
  • Ability to effectively translate technical language to non-technical stakeholders.


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