Relationship Management Professional

4 days ago


Abu Dhabi, Abu Dhabi, United Arab Emirates RP International Full time

RPs International is looking for a results-driven CRM Manager to lead customer engagement initiatives for Everyday Banking products, including accounts, deposits, and payment solutions. This role will utilize Dynamics 365 Marketing to create targeted, data-driven, and personalized communication strategies that drive product usage and deepen customer relationships.

Job Description:

  • Develop and execute CRM campaigns that align with business objectives, driving customer engagement and product adoption.
  • Utilize Dynamics 365 Marketing to automate and optimize customer journeys across various channels.
  • Define customer segments and behavioral triggers by collaborating with data teams for more targeted and personalized campaigns.

Requirements:

  • Experience in CRM, lifecycle marketing, or digital marketing, within banking or financial services.
  • Hands-on expertise with Dynamics 365 Marketing (Customer Insights – Journeys) or similar automation platforms.
  • Strong understanding of customer segmentation, journey mapping, and multi-channel campaign execution.


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