Social Media Advertising Expert

7 days ago


Dubai, Dubai, United Arab Emirates Calo Inc. Full time

About Calo Inc.

We're a forward-thinking company revolutionizing the food industry by providing personalized meal plans through advanced nutritional algorithms.

Our innovative approach has led to significant growth and expansion into multiple countries, delivering millions of meals to our customers each year.

We're passionate about making healthy eating easy and accessible, tackling some of the world's most pressing problems along the way.

Responsibilities

As a Social Media Advertising Expert at Calo Inc., you'll be responsible for leading our paid advertising efforts and executing strategies across social media platforms.

Your primary focus will be on driving customer acquisition and engagement through data-driven digital campaigns.

You'll work closely with our marketing and design teams to create compelling campaigns that resonate with our target audience and contribute to Calo's growth and market presence.

Main Responsibilities:
  • Develop and execute paid advertising strategies on social media platforms like Meta, TikTok, and Snapchat.
  • Manage campaign performance and make adjustments based on data-driven insights.
  • Collaborate with cross-functional teams to ensure seamless integration with overall marketing strategies.
  • Conduct A/B testing to refine campaigns and enhance engagement and conversion rates.
  • Stay up-to-date with trends in social media marketing and adapt strategies accordingly.
  • Work with the growth team to optimize funnel conversion rates and share insights.
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