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Digital Content Manager

1 week ago

Dubai, Dubai, United Arab Emirates Imtiaz Developments Full time

Job Overview:

Imtiaz Developments is a leading real estate company in Dubai, seeking a talented Digital Content Manager to spearhead our content creation efforts.

Key Responsibilities:

  • Create high-quality content that showcases our properties and resonates with our target audience, encompassing blogs, social media, email campaigns, and website content.
  • Partner with our design team to produce captivating visual assets that reflect our brand's image and aesthetic.
  • Design and execute content strategies that align with our marketing goals, fostering a strong online presence and driving business growth.
  • Analyze competitors' content and derive insights to refine our content offerings, staying ahead of the competition in the Dubai real estate market.

Social Media Engagement:

  • Develop and implement social media content calendars, ensuring consistent posting and engagement with our audience.
  • Monitor and stay updated on the latest real estate-related social media trends, refining our content strategy accordingly.

Market Analysis:

  • Conduct thorough research on real estate trends and market dynamics in Dubai, informing our content creation process and ensuring relevance to our target audience.
  • Evaluate the effectiveness of our content in achieving its intended purpose, making data-driven decisions to optimize our strategy.

Content Review & Editing:

  • Review and refine content for accuracy, clarity, and brand consistency, upholding our high standards.

SEO & Content Alignment:

  • Integrate SEO principles into content creation, maximizing online visibility and reach for our brand.
  • Collaborate with our SEO team to ensure seamless alignment between content and search engine optimization strategies.

Content Amplification:

  • Work closely with our marketing team to develop effective content distribution strategies, expanding our brand's reach and impact.
  • Create promotional materials to boost content engagement and visibility.