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Online Sales and Marketing Professional

2 weeks ago

Dubai, Dubai, United Arab Emirates Petrocontracts International Project Mgt Services Full time

Petrocontracts International Project Mgt Services is seeking a highly skilled online sales and marketing professional to drive the sales and marketing initiatives of our online platform.

This role involves executing strategic campaigns, optimizing the online sales funnel, and managing customer acquisition, engagement, and retention. The candidate will work closely with cross-functional teams to achieve business objectives, enhance the digital presence, and maximize revenue growth.

Key Responsibilities:

  • Campaign Strategy & Execution:
  • Develop and implement marketing strategies to drive traffic, engagement, and sales.
  • Execute campaigns across digital channels, including social media, email marketing, search engine marketing (SEM), and display advertising.
  • Monitor and analyze campaign performance, making data-driven adjustments to optimize ROI.

Content Creation & Branding:

  • Collaborate with designers and copywriters to create compelling content and promotional materials.
  • Ensure brand consistency across all platforms and campaigns.

SEO & SEM:

  • Optimize website content for search engines to improve organic traffic.
  • Manage pay-per-click (PPC) campaigns on platforms like Google Ads.

Social Media Management:

  • Plan, execute, and monitor social media marketing campaigns.
  • Build an active online community and drive engagement with the brand.

Email Marketing:

  • Develop email campaigns to promote new products, discounts, and other services.
  • Maintain and expand customer mailing lists to increase conversions.

Market Research:

  • Conduct competitor analysis and market research to identify trends, opportunities, and customer preferences.